FREE Report: Licensing in the Metaverse
Don’t miss out on the hottest trend in licensing today—making real money in the virtual world. Read this report to learn how you can capitalize on this trend today!

Upgrade to Premium Membership NOW for Just $147!
Get 3 Months of Full Premium Membership Access
Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts
And MUCH MORE!
Video Games

Sega Expands Sonic Boom

Sega of America unveiled a host of new licensing and promotional deals involving its Sonic Boom game property, including…

. . . read more


Single-Serving Products Make Coffee Rich Ground for Licensing

Two decades ago, Keurig Green Mountain introduced the world to its patented K-cup single brewing system. Coffee consumption would never be the same. Soon “K-cup” had become a generic term, and the communal pot of… . . . read more

Entertainment/Character

Classic Character Capers

Classic entertainment characters just keep chugging along. Some recent deals involving retro TV and other classic entertainment brands:…

. . . read more


Food & Beverages

QSRs Embrace Licensing

“There was a time when chains feared that offering their food in supermarkets would keep consumers away from the restaurants,” notes QSR Magazine. “But that archaic notion has gone by the wayside as quick-service brands are increasingly finding a great deal of success offering some of their products at retail”…

. . . read more


GOOD-FOR-YOU LICENSING

Fighting Obesity In the Produce Aisle

With an increasing societal focus on health and wellness and a desire to combat childhood obesity, entertainment/character licensors are interested in associating their properties with the produce category, and vice versa…

. . . read more


Coffee

Keurig’s Supervalu(e)

Licensing agreements don’t usually get credited for triggering new stock highs (even on a day when the overall market hits an all-time high), but grocery chain Supervalu has licensed Keurig Green Mountain to market Supervalu’s Java delight brand of coffee in its K-Cups for hot brewing systems, an announcement that sent Keurig’s stock to its own new high…

. . . read more


Confectionary

Blow ’Em’ Out

yum-wick, a Brooklyn, New York company that makes edible chocolate candles with edible almond wicks, is seeking manufacturers to which to license its patents…

. . . read more



(-000tll-)