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Brand Central Turns Up The Heat With Takis Snacks

Takis, the legendary salty snacks brand owned by Barcel USA, has announced it has signed Brand Central LLC, a premiere brand licensing consultancy, as its exclusive licensing agency in the United States.  “Takis continues to… . . . read more

BuzzFeed And General Mills Team Up For ‘Tasty’ Meal Kits

Buzzfeed’s Tasty social network has teamed up in the kitchen with General Mills, serving up a new line of Tasty Dinner Kits, offering exotic meals for consumers burned out by a year-plus of Covid cookery…. . . . read more

Collaborations Licensing New Agent For World’s Best Apron Maker

Collaborations Licensing has announced this week a new partnership with Hedley & Bennett, arguably the best and most innovative apron brand in the world. While many people think an apron is an apron is an… . . . read more

Beanstalk Lands Contract With Kelloggs

Beanstalk, a New York-based licensing agency with global reach, has landed a massive contract with Kellogg, one of the world’s largest food companies and best-known brands. Kellogg Company says it has appointed Beanstalk as its… . . . read more

G FUEL Celebrates World Tetris Day With New Drink

Need a little more energy to break your Tetris high score? Fear not: The global beverage company G FUEL has you covered with a new Tetris-themed energy drink called Tetris Blast. In celebration of the… . . . read more

I Scream, You Scream, And Now Dogs Scream For Ice Cream

Dogs have always loved ice cream … but unfortunately, ice cream has not always loved dogs. Thanks to a deal brokered by The Point.1888 between the Battersea animal charity and Britain’s carbon negative ice cream… . . . read more

Lola’s and Ghost Kitchen Bringing Venezuelan Foods to U.S.

A popular purveyor of Venezuelan delicacies is bringing that country’s tasty treats to America through a licensing partnership with Ghost Kitchen Brands, a company offering what it calls “virtual food courts” inside Walmart stores and… . . . read more

Aardman Announces Hilarious New License Deals

The hilarious Animation studio Aardman has announced several new licensing deals for two of its most famous brands, Wallace & Gromit, and the spinoff Shaun the Sheep. The Wallace & Gromit series of short stop-action… . . . read more

Budweiser Says It’s About Time For Some Beer-Flavored Popcorn!

THE UK’S BEST-TASTING POPCORN BRAND TEAMS UP WITH THE KING OF BEERS The UK’s Princes of Popcorn have teamed up with the King of Beers to come out with a Budweiser flavored popcorn, in a… . . . read more

Warner Launches Space Jam Licensing Onslaught

More than 200 licensing partners launching ‘Looney’ collections around the world Warner Bros. Consumer Products is rolling out the largest collection of Looney Tunes merchandise in decades ahead of debut of Space Jam: A New… . . . read more


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