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Daniel Tiger Signs Nine New Licensing Deals

The Emmy-winning PBS KIDS series Daniel Tiger’s Neighbourhood has inked agreements with nine new and existing partners for a range of licensed products that will expand the offerings for the hit preschool brand throughout 2021… . . . read more

Iscream Launches Licensed Care Bear Collection

The lifestyle brand Iscream is launching a new line of Care Bears products and accessories, under an agreement signed with licensor Cloudco Entertainment. Iscream says it will be launching a full-scale Care Bears line of… . . . read more

Italian Football Star Joins 44 Cats For Charity Initiative

It’s hard to say which Italians love more—cats or football—but you certainly can’t go wrong combining the two, as the charity Italia Gattastica has done in a licensing deal between Italian National Team champion Marco… . . . read more

Never Wrong Toys Appointed Master Toy Partner For Rainbow Rangers

Never Wrong Toys, a subsidiary of China’s leading toy manufacturer Markan Industrial Group Ltd., is developing a broad range of new preschool products for the popular Cartoon Channel hit Rainbow Rangers, in a deal with… . . . read more

Random House Partners on Dr. Seuss Schoolbooks

Dr. Seuss has likely taught as many kids to read as anyone on Earth, and now Dr. Seuss Enterprises is getting even deeper into the education business through a partnership with Random House Children’s Books…. . . . read more

Boat Rocker Lassos New Licensees For Dino Ranch

Boat Rocker Studios announced this week the signing of six new licensees in the US and Canada for its top-rated preschool show Dino Ranch. The galloping success of the series, set in what Boat Rocker… . . . read more

Care Bears Get Busy With Licensing Deals

The venerable Care Bears and brand owner Cloudco Entertainment have dived deep into the licensing pool and come up with a wide slate of deals in the apparel sector. Cloudco says it has signed a… . . . read more

Charlesbridge Partnering On Chicken Soup For the Soul Series

The folks at Chicken Soup for the Soul LLC will be bringing their positive message to kids, in a new joint venture with children’s book publisher Charlesbridge, launching this fall. The companies say two new… . . . read more

Fordham Tags NXT GEN As Agency For Little Tracker IP

NXT GEN Brand Marketing announced today its appointment by Fordham USA as the global licensing agency for the Little Tracker lines of adventure books and snack foods. Little Tracker is based on a series of… . . . read more

Big Week For Dr. Seuss: Three New Deals And An Anniversary

You just can’t keep Dr. Seuss out of the news lately. After getting political conservatives into a fluster last month after cancelling certain Dr. Seuss books for images now considered racially offensive, the children’s book… . . . read more


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