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Magic Star and MGA Entertainment Collaborate On LOL Surprise Project

Magic Star, the entertainment label for Sony Music UK, has announced a partnership with global toy company MGA Entertainment on a worldwide, exclusive music partnership deal that will support the global top toy brand, LOL Surprise…. . . . read more

Post Malone Headlining Pokemon 25th Anniversary Concert

Pokémon is in a licensing frenzy this year as the company celebrates its 25th anniversary, and this week announced it has come to an agreement with Universal Music Group to have Post Malone star in… . . . read more

Rebel Music Streamer Audiomack Clinches Deals With Universal, Sony

By Gary Symons TLL Editor in Chief Audiomack, a music streaming service with a difference, has concluded key licensing agreements with Universal Music and Sony Music. The deal follows on its first agreement with one… . . . read more

TikTok And Universal Expand Their Musical Alliance

Universal Music Group (UMG) has entered into a landmark agreement with TikTok that will continue its transformation of the way music is marketed and sold. As earlier reported in The Licensing Letter, TikTok has entered… . . . read more

Lego and Universal Music Group Launch Music Video Maker

In yet another example of how the world of music licensing has evolved over the past two years, LEGO and Universal Music Group (UMG) announced on Jan. 26 the launch of LEGO VIDIYO, “a playful and… . . . read more

Universal Licenses Entire Music Catalog For Fitness App

In yet another sign of the momentous changes in the music licensing industry, Universal Music Group has licensed its entire music catalog to the Variis digital fitness app. The deal means app users will be… . . . read more

Ector Hired to Lead Downtown’s Licensing Work

As the acquisitions of music catalogs has soared, Downtown Music Holdings has hired Dewayne Ector as its Chief Revenue Officer, a newly created position, to oversee digital licensing. In his new role, Ector will be… . . . read more

Special Report: The Evolution of Music Licensing

By Gary Symons, TLL Editor in Chief The Bob Dylan music deal with Universal Music has shown that for musicians and music companies, the times truly are a’changin’. But, in truth, that change was coming… . . . read more

Neil Young to Cash In on Music Catalogs

Canadian rock star and songwriter Neil Young is out of the blue, and heavily into the black, after selling a 50 per cent interest in his music catalog for an estimated $150 million US. As… . . . read more

“Makeup junkie” Halsey Launches Own Beauty Line

Most people, including her fans, aren’t aware that hit singer/songwriter Halsey is a self-taught makeup artist, so it makes sense she’s launching her own beauty line on Jan. 25 under the brand name about-face. “Makeup… . . . read more


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