• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • LOGIN
  • The Licensing LetterHOME
  • Book StoreBook Store
  • The Licensing LetterThe Licensing Letter - Join Now!
  • SourcebookLicensing Sourcebook - Join Now!
  • Deals and DataLicensing Deal & Data - Join Now!
  • Join TLL for FREE!
  • LOGIN
  •  

The Licensing Letter

  • Entertainment
  • Fashion
  • Lifestyle
  • Corporate
  • Metaverse
  • Premium Members
  • The Deal Sheet

ANZ

Designer Ellie Whittaker Secure D2R Deal with Best&Less

November 21, 2022

By Allison Watkinson TLL Reporter The brand extension agency Asembl has secured a direct-to-retail licensing partnership for Ellie Whittaker with the Australian fashion retailer, Best&Less. The partnership with Best&Less will see Ellie Whittaker’s signature designs ranged across apparel and accessory categories for the affordable fashion retailer. Best&Less … [Read more...] about Designer Ellie Whittaker Secure D2R Deal with Best&Less

Asembl Brokers Sweet Deal Between Diageo and Sara Lee

November 15, 2022

By Allison Watkinson TLL Reporter The brand extension agency, Asembl has signed a multi-year partnership between Diageo’s Baileys brand and Sara Lee for a licensed dessert collection. Asembl is a strategic and research-driven brand extension agency that works with global brand owners to bring new licensed products and services to market. Asembl is part of the Merchantwise … [Read more...] about Asembl Brokers Sweet Deal Between Diageo and Sara Lee

Minecraft Fans Get New Merch Through Licensing Deal With Smiggle

October 24, 2022

By Allison Watkinson TLL Reporter The video game franchise Minecraft has released a limited-edition accessory line with the retail brand Smiggle. The deal between Minecraft and Smiggle was brokered by licensing agency Merchantwise on behalf of the Minecraft brand. Merchantwise focuses on gaming, digital, and entertainment licensing for the Australia and New Zealand … [Read more...] about Minecraft Fans Get New Merch Through Licensing Deal With Smiggle

Merchantwise To Rep Magic Mixies Mixlings in ANZ Region

September 26, 2022

By Allison Watkinson TLL Reporter The licensing agency Merchantwise has been tasked with representing Moose Toys' popular brand, Magic Mixies Mixlings, across Australia and New Zealand. “We are delighted to be representing Moose’s Magic Mixies Mixlings across Australia and New Zealand," said Kerryn McCormack, Managing Director at Merchantwise. "A truly magical brand, Magic … [Read more...] about Merchantwise To Rep Magic Mixies Mixlings in ANZ Region

Bundaberg Partners With ToolPRO for Rum-Inspired Cabinets

September 6, 2022

By Allison Watkinson TLL Reporter Asembl has teamed up with Diageo’s Bundaberg Rum and ToolPRO on an exclusive, co-branded tool cabinet for Supercheap Auto. Asembl is a strategic and research driven brand extension agency with a focus on design, FMCG and lifestyle. The company works with global brand owners to bring new licensed products and service innovations to … [Read more...] about Bundaberg Partners With ToolPRO for Rum-Inspired Cabinets

Tomy Draws Line in the Sand With Create A Castle Deal

August 30, 2022

Toy of the Year Award-winning Create A Castle has signed a key agreement with TOMY Australia to distribute their innovative sand castle sets. The agreement covers distribution in Australia, and will see Create A Castle's amazing sand sculpting kits available for the Christmas shopping season. “We’re excited to be partnering with the team at Create A Castle, especially since … [Read more...] about Tomy Draws Line in the Sand With Create A Castle Deal

Evolution USA Wins Exclusive Licensing Deal with Meredith for Life Brand and The Life Picture Collection

November 3, 2020

Get ready for a lot more Life in you life, as Evolution USA plans a major rollout of visual assets from one of the world’s premier photography art brands.  Meredith Corporation (NYSE:MDP) has named Evolution USA as their North America, Australia and New Zealand licensing and brand management agency for the LIFE brand and The LIFE Picture Collection, effective … [Read more...] about Evolution USA Wins Exclusive Licensing Deal with Meredith for Life Brand and The Life Picture Collection

Fashion, Sports Boost Australia/New Zealand Licensed Retail Sales to $2.4 Billion in 2019

January 13, 2020

Contact the editor at karina@plainlanguagemedia.com Licensed retail sales in Australia and New Zealand grew 7.3% over the nine-year period of 2011–2019, according to TLL's International Licensing report. The region is one of the slowest-growing in the world, compared to an average 20.2% growth in licensed retail sales worldwide over the same time period. Note that our … [Read more...] about Fashion, Sports Boost Australia/New Zealand Licensed Retail Sales to $2.4 Billion in 2019

« Previous Page

Primary Sidebar

Download Current Issue

Current Issue

The Deal Sheet

The Deal Sheet

Free Reports

    • 2024 Licensing Agency Guide
    • How to Register Your Trademark
    • 2021 Licensing Industry Survey Results
    • Rise of the Virtual Influencer
    • Licensing in the Metaverse
    • Why NFTs and Licensing Don’t Mix

Latest Sourcebook Contacts

    • Robert Caulfield, Teemill Tech, Sr Business Development
    • Ben Allnut, Palace Skateboards, Head of Co-Branded Design
    • Aldo Burcheri, Hippo Blue , Managing Director
MORE CONTACTS
Sourcebook listings verified this week: 61

Sayles Winnikoff Communications
Licensing Works

Try TLL PRIME

Try TLL PRIME

Get Noticed with TLL!

Advertise with The Licensing Letter

Footer

Return to the Top

The Deal Sheet
Submit a Property to the Deal Sheet
Enhance Your Deal Sheet Listing

Download the Current TLL issue
TLL Monthly Magazine Archive
Licensing Sourcebook Online
Licensing Deals & Data
Advertise in TLL
Download Media Kit 2025

Create a FREE Sourcebook Listing
Edit Your Sourcebook Listing
Suggest a Sourcebook Listing
Report a Bad Sourcebook Listing
Become a Sourcebook Member

Search by Topic
Search for Contacts
Search for Deals
Search for Data

Become a TLL Premium Member
Download a Sample Issue of TLL
Renew your TLL Membership
Manage Your Account

Contact TLL
About TLL
Terms & Conditions
Privacy Policy
Give Us Feedback


Copyright © 2023 Plain Language Media, LLLP • 1-888-729-2315

Copyright © 2025 · Magazine Pro on Genesis Framework · WordPress · Log in