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Europe

Orient Express Brand Expanding Into Wider Travel Experiences

June 17, 2024

By Allison Watkinson TLL Reporter Accor and LVMH want the Orient Express to go off the rails ... but in a good way. Accor is a travel company that acquired Orient Express in 2022, while LVMH is one of the world's largest companies dedicated to the luxury market, working in categories like Wines & Spirits, Fashion & Leather Goods, Perfumes & Cosmetics, Watches … [Read more...] about Orient Express Brand Expanding Into Wider Travel Experiences

LEGO’s Bumblebee Transformers Set Creating Some Buzz

June 14, 2024

By Gary Symons TLL Editor in Chief There's more than meets the eye with LEGO's latest creation, a replica of the Transformers character Bumblebee that easily ... well ... transforms. Released amid the franchise’s 40th anniversary year, the LEGO Icons Transformers Bumblebee set maintains the same scale as the LEGO TRANSFORMERS Optimus Prime set, originally revealed in … [Read more...] about LEGO’s Bumblebee Transformers Set Creating Some Buzz

Licensing Roundup: LeMans Fast Fashion, The Ultimate Drinking Game and More

June 12, 2024

Le Mans Revs Up Its Fashion With Anti Social Social Club Top racing brand Le Mans is adding some horsepower to its licensing, collaborating on a new fashion collection with Anti Social Social Club. ASSC is dropping its first co-branded collection with Le Mans, coinciding with the annual running of the legendary endurance automotive race in France. In a deal brokered by … [Read more...] about Licensing Roundup: LeMans Fast Fashion, The Ultimate Drinking Game and More

Who’s News: Moonbug MD Andy Yeatman Named CEO of Miraculous Corp USA

June 11, 2024

By Gary Symons TLL Editor in Chief Zag and Mediawan's new venture Miraculous Corp showed it is serious about success, naming former Moonbug managing director Andy Yeatman as its new CEO. The Paris-based entertainment companies launched Miraculous Corp in May as a joint venture to build on the global success of the animation franchise Miraculous: Tales of Ladybug & Cat … [Read more...] about Who’s News: Moonbug MD Andy Yeatman Named CEO of Miraculous Corp USA

Tesco Unveils Online Shop to Compete With Amazon in the UK

June 5, 2024

By Gary Symons TLL Editor in Chief The British supermarket giant Tesco is taking on Amazon, opening an online marketplace to sell a wide variety of products. While Tesco is primarily a grocer, the online shop will be selling things you wouldn't normally see in the grocery aisles, from furniture to toys, appliances to clothing. The Tesco shop has already put up roughly … [Read more...] about Tesco Unveils Online Shop to Compete With Amazon in the UK

Millimages Signs Pair of Licensing and Distribution Deals

June 4, 2024

TLL Staff The animation house Millimages has signed a fashion deal for its Molang brand, and added a distribution partner for six of its preschool series. The licensing agreement is with Fashion UK, which secured an exclusive, multi-year partnership with Millimages for Molang. The agreement will see Fashion UK creating a new line of children's and adult apparel in the UK and … [Read more...] about Millimages Signs Pair of Licensing and Distribution Deals

Forget Diet Soda: WeightWatchers Offers ‘Diet Wine’

May 30, 2024

By Allison Watkinson TLL Reporter The Traces wine brand has created a new wine collection in collaboration with WW International for distribution in Ireland and the UK.  Part of the DrinkWell group, Traces is an eco-friendly and low-calorie wine brand that specializes in creating high-quality products that use natural ingredients and sustainable grape cultivation methods. The … [Read more...] about Forget Diet Soda: WeightWatchers Offers ‘Diet Wine’

Smiley Launches Global Campaign With Top Musical Influencers

May 30, 2024

By Allison Watkinson TLL Reporter The Smiley Company recently launched a promotional campaign called We Are All Original for its Original Smiley brand that focuses on influencer marketing. In collaboration with the Original Smiley brand's extensive network of licensing and retail partners, the new campaign will feature a diverse array of influencers from around the … [Read more...] about Smiley Launches Global Campaign With Top Musical Influencers

Brands with Influence Named Global Licensing Rep for Stan & Gran

May 21, 2024

By Allison Watkinson TLL Reporter Brands with Influence (BWI) has been named the global licensing representative for the Jellyfish Originals animated series, Stan & Gran. The Stan & Gran animated kids' series is currently being co-produced by Jellyfish Originals, Xentrix Studios and the series creator, Jollywise Media. The series is scheduled to premiere in 2025 on … [Read more...] about Brands with Influence Named Global Licensing Rep for Stan & Gran

Cartoon Saloon Focused on Puffin Rock Film at Licensing Expo

May 21, 2024

TLL Staff Cartoon Saloon Brand Development hit the floor at Licensing Expo this week, after the release of their pre-school movie, Puffin Rock and The New Friends. Cartoon Saloon is a renowned animation studio from Ireland, with five Academy Award and two Golden Globe nominations and many award wins including BAFTA and Emmy titles. The new film is now available to rent or … [Read more...] about Cartoon Saloon Focused on Puffin Rock Film at Licensing Expo

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