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Europe

Jazwares Expands in Europe with New Office for Iberia Region

May 16, 2024

By Allison Watkinson TLL Reporter Jazwares has announced plans to open a new wholly-owned office in Bilbao, Spain as part of the company’s European expansion initiative. Scheduled to open in 2025, the new Jazwares office location will be responsible for servicing the company's retail partners throughout the Iberian market using a direct supply retail operations model. To … [Read more...] about Jazwares Expands in Europe with New Office for Iberia Region

BBC Studios Renews Bluey Licensing Partnership with Moose Toys

May 16, 2024

By TLL Editorial Staff BBC Studios has renewed its ongoing global licensing partnership with Moose Toys for the Bluey entertainment brand. Moose Toys is a global company that  designs, develops and manufactures a broad range of products across categories like action figures, collectibles, crafts, dolls, games, plush, preschool, youth electronics and more. The updated licensing … [Read more...] about BBC Studios Renews Bluey Licensing Partnership with Moose Toys

Mediawan and ZAG Partner on New ‘Miraculous Corp’

May 13, 2024

By Gary Symons TLL Editor in Chief Mediawan and Zag have created a new, offshoot company to manage and expand their highly successful Miraculous franchise. Called Miraculous Corp, the company is a joint venture between ZAG and Mediawan, designed to fuel an expansion of the brand's superhero universe. "This groundbreaking joint-venture between Mediawan and ZAG reunites all … [Read more...] about Mediawan and ZAG Partner on New ‘Miraculous Corp’

Premier League and Fanatics Collectibles Announce Multi-Year Licensing Partnership

May 10, 2024

By Allison Watkinson TLL Reporter Premier League and Fanatics Collectibles have  announced an exclusive multi-year licensing partnership for trading cards, games and stickers. The Premier League is a UK-based professional football organization that produces competitive football games that are broadcast in 185 countries around the world. Per the terms of the licensing … [Read more...] about Premier League and Fanatics Collectibles Announce Multi-Year Licensing Partnership

Endeavor Launches UK Program to Increase Women’s Access in the Sports Industry

April 18, 2024

By Allison Watkinson TLL Reporter Endeavor has launched a new virtual education and development program called NXT UK: Women in Sports as part of its Endeavor Impact initiative. The NXT UK: Women in Sports program is a six-week virtual course for young women in the UK who want to pursue careers in the sports industry. The program will provide free educational … [Read more...] about Endeavor Launches UK Program to Increase Women’s Access in the Sports Industry

Who’s News: Xilam Animation Promotes Chloé Menier to Brand Manager

April 16, 2024

By Allison Watkinson TLL Reporter French entertainment studio Xilam Animation has promoted Chloé Menier to the newly-created position of brand manager. As the new brand manager, Chloé Menier will be taking on many of the duties that Xilam’s previous licensing director, Capucine Humblot, was responsible for before she departed the company last week to pursue a new … [Read more...] about Who’s News: Xilam Animation Promotes Chloé Menier to Brand Manager

Mattel and Heinz Partner for Pretty Pink Barbiecue Sauce

April 15, 2024

By Allison Watkinson TLL Reporter Mattel has signed a licensing partnership with Heinz for a limited-edition condiment called Heinz Classic Barbiecue Sauce. Heinz has been teasing its fans on social media about whether the Barbiecue condiment should be made a reality and after huge public demand, Mattel and Heinz decided to launch a real-world version of the branded … [Read more...] about Mattel and Heinz Partner for Pretty Pink Barbiecue Sauce

Team GB and The Point.1888 Sign New Licensees for Olympic Games

April 12, 2024

By Allison Watkinson TLL Reporter The Point.1888 has secured several new licensees for Team GB's consumer products program ahead of the Paris 2024 Olympic Games. Team GB is the national Olympic team of Great Britain and Northern Ireland, and the main athletic branch of the privately-funded British Olympic Association (BOA). Supported by The Point.1888 agency, Team GB’s … [Read more...] about Team GB and The Point.1888 Sign New Licensees for Olympic Games

Peppa Pig Covers Katy Perry Hit Song ‘Roar’

April 12, 2024

By Gary Symons TLL Editor in Chief Toy and play giant Hasbro has just released a new cover of Katy Perry's monster hit "Roar" by the Queen of Preschool herself, Peppa Pig. In return, Katy Perry has released a cover of Peppa Pig's big hit, "Oink." (Okay, we just made that up, but wouldn't that be great?) Peppa Pig's music video and the song track are now available to … [Read more...] about Peppa Pig Covers Katy Perry Hit Song ‘Roar’

Transport for London Launches Specialty Collection with Beer52

April 9, 2024

By Allison Watkinson TLL Reporter Transport for London and Beer52 have launched a collaborative beer collection inspired by the city's craft brewing scene and transportation network. Facilitated by IMG on behalf of Transport for London (TfL), the licensing partnership includes 16 unique beer varieties, a special-edition of Beer52's Ferment magazine and an exclusive London Craft … [Read more...] about Transport for London Launches Specialty Collection with Beer52

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