By Allison Watkinson TLL Reporter Kraft Heinz is launching a licensed pancake syrup condiment collection inspired by flavors featured at IHOP restaurants. Designed for breakfast items like pancakes, waffles and French toast, the licensed syrup line from Kraft Heinz will introduce IHOP Original and Butter Pecan syrup products to grocery shelves throughout the United States. "At … [Read more...] about Kraft Heinz Brings IHOP Syrups to Grocery Stores Nationwide
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Fan Week and Collaborations Celebrate 30th Anniversary of Friends
TLL Staff Warner Bros. Discovery is putting on a week-long party to honor the 30th anniversary of Friends, with the release of new products and experiences. The party starts appropriately enough on International Friendship Day, July 30, with the third annual Friends Fan Week. With the 30th anniversary arriving, this year's celebration of one of the most popular shows in … [Read more...] about Fan Week and Collaborations Celebrate 30th Anniversary of Friends
Murf and Kona Team Up for Co-Branded E-Bike and Summer Giveaways
By Allison Watkinson TLL Reporter Murf Electric Bikes has partnered with Kona Big Wave for a limited-edition Kona Big Wave-inspired electonic bike. The co-branded electric bike is a Murf Higgs Step-Thru model that is painted in the official Kona Blue Wave color and decorated with a colorful Hawaiian flowers pattern, whitewall tires and a lockable storage crate. Other key … [Read more...] about Murf and Kona Team Up for Co-Branded E-Bike and Summer Giveaways
Licensing Roundup: New Video Games for Cobra Kai and Talking Tom, and More
TLL Staff Jazwares Game Studio is releasing a new Cobra Kai gaming experience on Roblox, under license from Sony Pictures Consumer Products. The new game is scheduled for release this summer in conjunction with the release of Cobra Kai's sixth season on Netflix. The game Cobra Kai: Karate Legends features martial arts action, allowing players to train their sensei, and level … [Read more...] about Licensing Roundup: New Video Games for Cobra Kai and Talking Tom, and More
Here’s the Scoop on Baskin-Robbins’ Jewelry Collab With Susan Alexandra
By Allison Watkinson TLL Reporter Baskin-Robbins has launched a cool partnership with the Susan Alexandra jewelry brand for a licensed charm necklace, inspired by its ice cream products. Scheduled to coincide with National Ice Cream Day, the licensed necklace from Susan Alexandra features three luxury charms that are based on Baskin-Robbins ice cream flavors and classic pink … [Read more...] about Here’s the Scoop on Baskin-Robbins’ Jewelry Collab With Susan Alexandra
Kung Fu Tea and Secret Creamery Bring Bubble Tea to the Ice Cream Aisle
By Gary Symons TLL Editor in Chief I scream, you scream, we all scream ... for bubble tea? You read that right. Kung Fu Tea has just announced a strategic licensing agreement with Secret Creamery to bring 'boba' to the ice cream aisle. This collaboration, brokered by Cronus Global, comes just in time to cool off during this record breaking summer. If you're not … [Read more...] about Kung Fu Tea and Secret Creamery Bring Bubble Tea to the Ice Cream Aisle
Hello Kitty Treat Launches at Van Leeuwen for National Ice Cream Day
By TLL Staff Sanrio and Van Leeuwen Ice Cream have partnered to introduce a Hello Kitty 50th anniversary flavor for National Ice Cream Day. The limited-edition Hello Kitty flavor, titled Yummy Berry White Chocolate Truffle, is a blend of white chocolate ice cream with chunks of truffle brownies and swirls of raspberry jam that are made to resemble Hello Kitty’s signature red … [Read more...] about Hello Kitty Treat Launches at Van Leeuwen for National Ice Cream Day
Stumptown Coffee and Laika Launch Coraline-Inspired Collab
By Allison Watkinson TLL Reporter Stumptown Coffee and Laika have partnered up for a Coraline-inspired collaboration that will include licensed products, themed menu items and in-person experiences. Founded in 2005, Laika is an animation and film production studio that specializes in producing high-quality animated films using a mixture of traditional stop-motion and 3D-CGI … [Read more...] about Stumptown Coffee and Laika Launch Coraline-Inspired Collab
TLL Interview: Brand Central Eating up the Competition in Food & Beverage Licensing
TLL Feature Food and beverage licensing has become one of the fastest growing categories in our industry and there has been one licensing agency dominating the genre for over 20 years: Brand Central. With a combination of well-known clients, including top CPG brands and leading restaurants, and a consulting business with top food manufacturers, the agency is eating up the … [Read more...] about TLL Interview: Brand Central Eating up the Competition in Food & Beverage Licensing
Kartoon Studios Says Expansion Plan Paying Off in 2024
By Gary Symons TLL Editor in Chief Kartoon Studios' gamble on growth has paid off, as the company says it is achieving its goal of becoming "Netflix for kids." The studio says viewership has increased dramatically at the same time the flagship asset Kartoon Channel! is enjoying increased profitability. Typically, most streaming platforms have struggled to attain … [Read more...] about Kartoon Studios Says Expansion Plan Paying Off in 2024