By Gary Symons TLL Editor in Chief Major League Baseball is now including the player stats from the Negro Leagues, meaning players like the legendary Josh Gibson will finally be recognized for their incredible skill and accomplishments. And now the MLB has recognized the players of the Negro Leagues, it's certainly time for the licensing industry to do the same, both … [Read more...] about Feature: Time for Licensing To Hit a Home Run With Baseball Legend Josh Gibson
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John Soules and Mike’s Hot Honey Bringing Some Sweet Heat
By Allison Watkinson TLL Reporter John Soules Foods has partnered with the nation’s #1 hot honey brand, Mike’s Hot Honey®, to create its new Hot Honey BBQ Chicken Bites. John Soules Foods is a leading national producer of ready-to-eat and ready-to-cook chicken and beef products and is the #1 producer of chicken and beef fajitas in the U.S. Mike's Hot Honey is … [Read more...] about John Soules and Mike’s Hot Honey Bringing Some Sweet Heat
Who’s News: Scooter Braun Retires From Talent Management
By Gary Symons TLL Editor in Chief The famous but controversial talent manager Scooter Braun has officially announced he is leaving the business. The announcement of a "retirement" may be overstating the case, however, as Braun is continuing to work as the CEO at HYBE America, a company to which he sold his own Ithaca Holdings in 2021. Braun issued a statement saying he is … [Read more...] about Who’s News: Scooter Braun Retires From Talent Management
LEGO’s Bumblebee Transformers Set Creating Some Buzz
By Gary Symons TLL Editor in Chief There's more than meets the eye with LEGO's latest creation, a replica of the Transformers character Bumblebee that easily ... well ... transforms. Released amid the franchise’s 40th anniversary year, the LEGO Icons Transformers Bumblebee set maintains the same scale as the LEGO TRANSFORMERS Optimus Prime set, originally revealed in … [Read more...] about LEGO’s Bumblebee Transformers Set Creating Some Buzz
Panini America x Reebok Release Emmitt Smith Sneaker & Sports Card Collection
The collectiles and card company Panini America has announced its second collaboration with Reebok to represent football star Emmitt Smith. The collection includes footwear, apparel and trading cards and came out June 14. Commemorating the release, each Panini x Reebok ES22 Color Blast pair of shoes purchased will come with a limited-edition Panini x Reebok Prizm Emmitt Smith … [Read more...] about Panini America x Reebok Release Emmitt Smith Sneaker & Sports Card Collection
Hasbro Brings the Fun To American Dream With The GameRoom
By Allison Watkinson TLL Reporter Hasbro and American Dream will hold the grand opening in New Jersey of a new concept in fun, called THE GAMEROOM, set for June 26. THE GAMEROOM is a 41,500 square foot entertainment centre that is fully dedicated to the toy and game culture embodied by Hasbro. It features arcade games, attractions, retail outlets and full-service … [Read more...] about Hasbro Brings the Fun To American Dream With The GameRoom
Cross Colours Names Licensing Haus as Exclusive Agency
By Allison Watkinson TLL Reporter The trailblazing street fashion brand Cross Colours has signed Licensing Haus as its exclusive licensing agent. Cross Colours is a clothing brand launched in 1989 by Carl Jones, based on the idea of producing "clothes without prejudices." Cross Colours notably helped establish a fashion market based around black youth, and the clothing was … [Read more...] about Cross Colours Names Licensing Haus as Exclusive Agency
Toonz and Driver Studios Partnership To Allow Audience Reaction to Drive Storylines
By Gary Symons TLL Editor in Chief Animation studio Toonz Media Group has engaged in an intriguing partnership with Driver Studios, that could change the way content creators engage with the audience. According to a statement from the two companies, the tech partnership could even shape how story lines develop, starting with a new 3D animated series called The … [Read more...] about Toonz and Driver Studios Partnership To Allow Audience Reaction to Drive Storylines
Licensing Roundup: LeMans Fast Fashion, The Ultimate Drinking Game and More
Le Mans Revs Up Its Fashion With Anti Social Social Club Top racing brand Le Mans is adding some horsepower to its licensing, collaborating on a new fashion collection with Anti Social Social Club. ASSC is dropping its first co-branded collection with Le Mans, coinciding with the annual running of the legendary endurance automotive race in France. In a deal brokered by … [Read more...] about Licensing Roundup: LeMans Fast Fashion, The Ultimate Drinking Game and More
Rapper Don Toliver Launches Video Game Within Fortnite Metaverse
By Gary Symons TLL Editor in Chief The metaverse and gaming platform Fortnite has released a new video game called Hardstone from Hip Hop artist Don Toliver. Fortnite, from Epic Games, is among the top metaverse platforms in the world—sort of a Roblox for grownups—which has staged a wide variety of collaborations with musicians, including virtual concerts by major stars like … [Read more...] about Rapper Don Toliver Launches Video Game Within Fortnite Metaverse