By Gary Symons TLL Editor in Chief The groundbreaking 2009 metaverse platform is opening a pile of presents for its 15th birthday, including a new feature film. Minecraft debuted in 2009 as both a game and a platform for digital creators, playing a major role in ushering in the age of the metaverse. The platform has now distributed a stunning 300 million copies … [Read more...] about Minecraft Marks 15 Years With Feature Film and Licensing Spree
U.S.
Moonbug Appoints New MD of Consumer Products
By Allison Watkinson TLL Reporter Moonbug Entertainment has just appointed gaming and entertainment veteran Ashley Maidy as Managing Director of Consumer Products. The studio, owned by Candle Media, has produced some of the biggest kids’ entertainment brands in the world, including its megahits CoComelon and Blippi. Both of those franchises boast successful and growing … [Read more...] about Moonbug Appoints New MD of Consumer Products
Jewel Adds Sparkle to Boston Museum of Fine Arts Licensing Program
By Allison Watkinson TLL Reporter Boston's Museum of Fine Arts (MFA) has appointed Jewel Branding & Licensing as its licensing agency. Considered one of the world’s finest museums, the MFA showcases an incredible collection of nearly 500,000 works, which range from ancient to contemporary masterpieces, and offer a rich source of inspiration for licensing. The … [Read more...] about Jewel Adds Sparkle to Boston Museum of Fine Arts Licensing Program
A’ja Wilson: Of Course She Has a Nike Shoe!
Nike Signs WNBA Star A'ja Wilson as Signature Athlete By Gary Symons TLL Editor in Chief Sportswear giant Nike has signed A'ja Wilson as its latest signature athlete, and has created a new branded shoe in her name. Nike says the move marks the next chapter of its partnership with one of the greatest athletes in basketball today. As part of their collaboration, Nike … [Read more...] about A’ja Wilson: Of Course She Has a Nike Shoe!
Must Read: Supreme Court Rules Against Warner Music in Copyright Case
By Gary Symons TLL Editor in Chief Photo by Sunira Moses The US Supreme Court found there is no time limit for damages in copyright cases, ruling against Warner Music in a precedent-setting lawsuit. The Supreme Court on Thursday ruled in favor of Miami-based music producer Sherman Nealy, who became embroiled in a legal battle with Warner Music over a song by the popular … [Read more...] about Must Read: Supreme Court Rules Against Warner Music in Copyright Case
Cronus Global to Rep emoji company in US and Canada
By Gary Symons TLL Editor in Chief The folks at Cronus Global have a smile on their faces today, as the agency has been appointed by the emoji company for the US and Canada. “We’re excited to partner with Cronus Global, a leading licensing agency known for its innovative strategies in brand development,” said Marco Huesges, CEO and founder of the emoji company GmbH. … [Read more...] about Cronus Global to Rep emoji company in US and Canada
It’s Rolex vs. Hallmark in Battle of the Crown Logos
By Gary Symons TLL Editor in Chief It's a trademark battle of royal proportions, as watchmaker Rolex has opposed Hallmark's bid to register its crown logo for use with jewelry. In the image above, the Rolex logo is at the left, and the Hallmark logo is to the right. The issue came up after Hallmark submitted a request to the US Patent and Trademark Office (USPTO) to … [Read more...] about It’s Rolex vs. Hallmark in Battle of the Crown Logos
Fast Growing Zoonicorn Brand Seeks Licensing Partners at Expo
By Gary Symons TLL Editor in Chief The global preschool brand Zoonicorn is coming to Licensing Expo with a bevy of fresh new licensing deals and expanded streaming territories. Zoonicorn is a fun and educational animated preschool series, with short, kid-friendly episodes of seven minutes each. The series, co-produced by Toonz Entertainment and … [Read more...] about Fast Growing Zoonicorn Brand Seeks Licensing Partners at Expo
Crayola Seeks Creative Partners for Educational Program
By Allison Watkinson TLL Reporter If you've got some great ideas for education, Crayola wants to speak with you at Licensing Expo Crayola announced it is actively seeking partners around the world to expand its innovative global education initiative, Crayola Creativity Week. The brand is looking to collaborate and extend the outreach for the Jan. 27 through Feb. 2, 2025 … [Read more...] about Crayola Seeks Creative Partners for Educational Program
Authentic Brands Appoints New Head of Brazilian Operation
By Allison Watkinson TLL Reporter There's a new head of licensing for Authentic Brands Group in the key Latin American country of Brazil. Authentic Brands Group has appointed Bruno Pedroso de Almeida as Vice President, Head of Brazil. In his new role, ABG says Pedroso de Almeida will "spearhead and drive the execution of the brand’s go-to-market strategies throughout the … [Read more...] about Authentic Brands Appoints New Head of Brazilian Operation