The Licensing Letter

U.S.

Jury Returns $23.5 Million Verdict in Favor of Moonbug Entertainment

By Gary Symons TLL Editor in Chief A jury has awarded Moonbug Entertainment $23.5 million after its successful lawsuit against competitor BabyBus Co. A jury earlier sided with Moonbug's claim that BabyBus infringed its copyright for its hit show CoComelon with a competing show called Super Jojo. After three days of deliberation, the jury came back with an award of $17.5 … [Read more...] about Jury Returns $23.5 Million Verdict in Favor of Moonbug Entertainment

Feature: Is BIP Marketplace the Future of Licensing?

By Gary Symons TLL Editor in Chief The online licensing marketplace BIP could well be showing us the future of licensing, with more than 50 licensing deals logged to date. BIP is an online platform that helps licensors and licensees find each other, acting essentially as a matchmaker for the industry. The BIP licensing hub also features several tools that help in the deal … [Read more...] about Feature: Is BIP Marketplace the Future of Licensing?

Jewel: The Licensing Agency Brings Beautiful Things to the World

Gary Symons TLL Editor in Chief Beauty appears to be the core philosophy behind Jewel Branding, a licensing agency whose primary goal is to bring beautiful things into the world and into our lives. The company was founded by CEO Julie Newman (pictured above), who wanted to create beautifully designed products that appealed to her, reasoning that if she loved it, so would … [Read more...] about Jewel: The Licensing Agency Brings Beautiful Things to the World

Concept One Releasing Magical Harry Potter Backpacks

TLL Staff Concept One Accessories will be releasing a line of backpacks, perfect for carrying your wand and other school supplies, for LA retailer Fred Segal. The new line of backpacks are being produced in partnership with Warner Bros. Discovery Global Consumer Products for release on Aug. 15,  2023. The line features a range of cross body and mini backpacks designed to give … [Read more...] about Concept One Releasing Magical Harry Potter Backpacks

Warner Bros. and Kids Preferred Launch DC Universe and Harry Potter Baby Products

By Allison WatkinsonTLL ReporterKids Preferred has partnered with Warner Bros. DGCP on a licensed baby and toddler collection featuring the DC Universe and Harry Potter brands. Kids Preferred is a childrens' product manufacturing company that focuses on making affordable collections for the infant and toddler demographic. “Warner Bros. Discovery and its rich portfolio of IP and … [Read more...] about Warner Bros. and Kids Preferred Launch DC Universe and Harry Potter Baby Products

Must Read: Why Gap Hired ex-Mattel Exec As Its New CEO

By Gary Symons TLL Editor in Chief The apparel giant Gap Inc. has hired Mattel president and COO Richard Dickson as its new CEO, starting August 22. Gap is the largest specialty apparel company in the U.S., with a portfolio that includes Old Navy, Gap, Banana Republic and Athleta. However, like many other fashion companies, Gap suffered through the COVID-19 … [Read more...] about Must Read: Why Gap Hired ex-Mattel Exec As Its New CEO

FUBU Brings Fashion Sense to Scrubs for Health Workers

By Gary Symons TLL Editor in Chief The design house FUBU is putting the cool into workplace fashion with a new line of scrubs and workwear from licensee Green Town. The new collection is designed to be comfortable and durable, yet fashionable, with the line set for release in August. FUBU says the clothing will include the latest innovative, breathable  fabrications with … [Read more...] about FUBU Brings Fashion Sense to Scrubs for Health Workers

Stan Lee NFTs Sell Out in Days After July 18 Debut

By Allison Watkinson TLL Reporter The Celebrating Stan Lee NFT collection by Kartoon Studios and VeVe has sold all 8,000 of its Stan Lee chibi collectibles. Kartoon Studios is a global creator, producer, distributor, marketer, and licensor of entertainment brands. Through a joint venture with POW! Entertainment, Kartoon Studios owns and manages the global rights to … [Read more...] about Stan Lee NFTs Sell Out in Days After July 18 Debut

San Diego Comic-Con Goes to Sea With Themed Ocean Cruise

By Allison Watkinson  TLL Reporter San Diego Comic Convention has partnered with Entertainment Cruise Productions to launch a licensed experiential event called Comic-Con: The Cruise. Entertainment Cruise Productions is a cruise agency that has produced more than seventy-five full-ship charters for an extensive range of genres and brands. The agency's services include … [Read more...] about San Diego Comic-Con Goes to Sea With Themed Ocean Cruise