By Gary Symons TLL Editor in Chief At its heart, the entire entertainment industry is based on the work of human content creators, be they musicians, artists or writers, but that relationship is now threatened by the advent of Generative AI. That's the view of the International Confederation of Societies of Authors and Composers (CISAC), which has just released a study … [Read more...] about CISAC Study Predicts Human Creators Will Lose Revenue to Generative AI
Archive
Caffè Borbone Introduces Licensed Baileys Cappuccino Capsules
By Allison Watkinson TLL Reporter Caffè Borbone is launching new Baileys-flavored cappuccino capsules as the latest product for the two brands' ongoing licensing partnership. Designed to work with Nescafé Dolce Gusto machines, the co-branded cappucino capsules combine the classic flavor of Baileys Irish Cream with Caffè Borbone's traditional Italian coffee … [Read more...] about Caffè Borbone Introduces Licensed Baileys Cappuccino Capsules
Who’s News: Dr. Seuss Bolsters Licensing Leadership with Strategic Promotions
TLL Staff Dr. Seuss Enterprises has announced the promotions of Jimeka Broussard to Director of Licensing, North America and Jenna Marson to Director of Licensing, International Markets. The company says these leadership appointments reflect the company’s commitment to accelerating its licensing efforts both domestically and internationally as it seeks to expand its … [Read more...] about Who’s News: Dr. Seuss Bolsters Licensing Leadership with Strategic Promotions
Hippo Blue Collaborates with Disney for Personalised Children’s Products
By Allison Watkinson TLL Reporter Hippo Blue and Disney have launched a collaborative licensing partnership for a range of personalised children's products that feature popular Disney characters. Launched for Australia & New Zealand’s back-to-school season, the licensed collection includes a variety of customizable products such as drink bottles, bento boxes, lunch … [Read more...] about Hippo Blue Collaborates with Disney for Personalised Children’s Products
The Elf on the Shelf and Quick Milk Launch Festive Holiday Treats
By Allison Watkinson TLL Reporter CFR Management Services has partnered with The Lumistella Company to launch licensed Quick Milk products featuring The Elf on the Shelf. The licensed product range includes three flavors of Quick Milk Magic Sipper Straws and Choc Chip Cookie Bake Mix jars that feature The Elf on the Shelf character and brand logo. The flavors … [Read more...] about The Elf on the Shelf and Quick Milk Launch Festive Holiday Treats
Who’s News: Miraculous Expands Global Leadership Team
By Allison Watkinson TLL Reporter Miraculous Corp has expanded its global leadership team with two new executive appointments. The two leadership appointments include Ashley Depp as the company's new SVP of marketing & franchise and Heath Kenny as Miraculous Corp's new CCO (chief content officer). “Heath and Ashley bring a wealth of expertise, visionary … [Read more...] about Who’s News: Miraculous Expands Global Leadership Team
Merchantwise Celebrates 25 Years of Brand Licensing
By Gary Symons TLL Editor in Chief Merchantwise Group is celebrating 25 years as the leading independent brand licensing and marketing agency in Australia and New Zealand (ANZ). Merchantwise was founded in 1999 by former Disney colleagues, including the now-CEO Alan Schauder, COO Rowena Ryan, and Creative Director Andros Georgiades. “As we celebrate this 25-year … [Read more...] about Merchantwise Celebrates 25 Years of Brand Licensing
Members Only: TLL’s Top 8 Licensing Trends for 2025
By Gary Symons TLL Editor in Chief The licensing industry is undergoing a period of extremely rapid change, thanks largely to a variety of economic and political factors, but even more to the rapid development of new technologies that have opened up new opportunities for the brand licensing sector. That’s not surprising. Rapid advances in technology always create new … [Read more...] about Members Only: TLL’s Top 8 Licensing Trends for 2025
Blank Tag Co. Launches Loteria Don Clemente Stickers
By Allison Watkinson TLL Reporter Blank Tag Co. has partnered with Don Clemente to release a slate of licensed sticker collections based on the Loteria Don Clemente card game. Represented by Don Clemente in the U.S., Loteria is a Mexican heritage card game brand that has become part of Mexican culture because it reflects many aspects of Mexican customs, beliefs and … [Read more...] about Blank Tag Co. Launches Loteria Don Clemente Stickers
Splendid and Wild One Unleash Stylish Collaboration for Pets and Pet Parents
By Allison Watkinson TLL Reporter Splendid has teamed up with the Wild One pet style brand for a co-branded collection of matching clothes for pets and pet parents. Offered in a range of Wild Ones-inspired color options, the collaborative fashion collection includes six styles of human apparel and seven pet clothing styles. “As a dog mom and dog lover, I use my Wild … [Read more...] about Splendid and Wild One Unleash Stylish Collaboration for Pets and Pet Parents