Gift and collectibles specialist Fanattik has secured a multi-territory three-year deal with Asmodee Entertainment. The gift and collectibles company Fanattik has signed a new, multi-territory deal with Asmodee Entertainment. Asmodee is a global leader in the board games industry, with 22 studios across three continents, and employing 2,300 people. The company has also … [Read more...] about Collectible Licensing: Fanattik Inks Deal For Asmodee Game Titles
Articles
Artist Jonathan Koon Teams Up With Metaverse Creator Highstreet
The retail-focused metaverse platform Highstreet has partnered with artist and fashion entrepreneur Jonathan Koon to launch the Mostly Heard Rarely Seen 8-Bit NFT drop. The partners want to turn retail shopping into a metaverse onboarding experience, offering a blend of physical and digital clothing, often known as phygital products. Koon is an American designer who became a … [Read more...] about Artist Jonathan Koon Teams Up With Metaverse Creator Highstreet
Envestment Clients Learn Finance With Nickelodeon’s Mr. Krabs
Nickelodeon Deal Brings the Spongebob Squarepants character Mr. Krabs Into Company's "Intelligent Financial Life" Portal By Gary Symons TLL Editor in Chief Who better than the skinflint, sharp-eyed Mr. Krabs to teach the value of a dollar? Or, in this case, maybe a sand dollar? The financial firm Envestment is partnering with Nickelodeon to take a closer look at SpongeBob … [Read more...] about Envestment Clients Learn Finance With Nickelodeon’s Mr. Krabs
Stationery Licensing: Crayola Draws Up Colorful Deal With Casely
By Allison Watkinson TLL Reporter Crayola and direct-to-consumer retailer Casely has announced a licensing collaboration for a tech accessory collection. The collection features several types of tech accessories, including phone cases influenced by Crayola’s art tools. “We’re excited to partner with Casely on an artistic line of products that consumers use every day,” said … [Read more...] about Stationery Licensing: Crayola Draws Up Colorful Deal With Casely
Video Game Licensing: EA Sports Signs New Partnership With LaLiga
By Gary Symons TLL Editor in Chief Electronic Arts has entered into an expansive, multi-year partnership with LaLiga, the premier league for professional football in Spain. Starting in the 2023/2024 season, the partnership between EA SPORTS FC and LaLiga will include title naming rights for all LaLiga competitions, a complete rebrand of LaLiga with EA SPORTS including all … [Read more...] about Video Game Licensing: EA Sports Signs New Partnership With LaLiga
Artist Matthew Langille Appoints IMG For Licensing in Asia
IMG today announced it has been appointed as New York-based artist Matthew Langille’s exclusive licensing representative in Asia. “I’ve been working in the space where fashion and art meet for the past eighteen years on my own," said Langille. "I’m thrilled to have the full support of IMG behind me to help extend my artwork’s global reach and create exciting collaborations … [Read more...] about Artist Matthew Langille Appoints IMG For Licensing in Asia
Who’s News: New Positions at Paramount Global and Penguin Ventures
Paramount Global Promotes Pamela Kaufman to CEO of Global CP & Experiences Penguin Ventures Appoints Zoe Smith as Senior Category Manager, UK Softlines Veteran licensing exec Pamela Kaufman has been promoted to take on the role of president and CEO of international markets, global consumer products and experiences, effective immediately. The newly created position reports … [Read more...] about Who’s News: New Positions at Paramount Global and Penguin Ventures
Metaverse Licensing: Tiffany & Co. Unveils Innovative NFT Program
Tiffany & Co. is selling non-fungible tokens (NFTs) that let CryptoPunk holders turn their NFT into a custom pendant. The 250 tokens are part of a limited edition campaign, the company announced on Sunday. The campaign was inspired by the company's vice president Alexandre Arnault, who owns CryptoPunk #3167. Arnault turned his NFT into a pendant which he teased on social … [Read more...] about Metaverse Licensing: Tiffany & Co. Unveils Innovative NFT Program
Feature Report: Is There a Future for NFTs After Market Meltdown?
By Gary Symons TLL Editor in Chief If you want to know how investors feel about NFTs right now, just follow the sound of the screaming. That should lead you to the hilariously apt Bear Market Screaming Therapy Group on Twitter and the communication app Telegram, where holders of Goblintown Ethereum NFTs (as= in the photo above) have gathered to post groans, howls, sobbing, … [Read more...] about Feature Report: Is There a Future for NFTs After Market Meltdown?
IMG Signs Agency Agreement With Gaming Giant Ubisoft
IMG continued its hot streak in July, announcing it has been named the exclusive licensing agency for Ubisoft franchises Assassin's Creed and Rainbow Six Siege in Europe and Asia. Just last week, TLL reported IMG had signed a mammoth contract with Lionsgate Studios, currently considered the sixth largest film studio in the world by revenue. Now, IMG VP of Licensing Mickael … [Read more...] about IMG Signs Agency Agreement With Gaming Giant Ubisoft