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Articles

Fashion Rumble in Eyewear & Fragrance

March 5, 2018

Both the FTC as well as EU antitrust regulators have closed their respective investigations into a proposed $58.49 billion (€48 billion) merger between eyewear giants Essilor and Luxottica. The EU said that it "coordinated closely" with the FTC on the case, unconditionally approving the merger and stating that the deal would not harm competition. French-based Essilor controls … [Read more...] about Fashion Rumble in Eyewear & Fragrance

Who’s News—3/5/2018

March 5, 2018

Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News. Blizzard Entertainment appoints Daniel Siegel to the newly created position of Head Esports Licensing. Siegel will help drive extended investment in the … [Read more...] about Who’s News—3/5/2018

NYTF18: Blind Bags, Glitter & Poop

February 23, 2018

This last week saw the latest iteration of New York Toy Fair and offered a clear formula for success in toy aisles this coming year—if a toy or game includes one or more of the following fads, it might sell: (1) low-price collectible with blind packaging, (2) "cute" sparkles and magic, or (3) "gross" material like poop, slime, and dirt. Retail sales of licensed toys and games … [Read more...] about NYTF18: Blind Bags, Glitter & Poop

Award-winning Toys & Games

February 23, 2018

At the 18th annual Toy of the Year Awards, the Toy Association honored the top toys, games, and licenses according to votes cast late last year. Toy of the Year: Fingerlings, WowWee USA and L.O.L. Surprise!, MGA Entertainment (tie) License of the Year: Star Wars, Disney Consumer Products & Interactive Media People’s Choice: Mystery Minis, Funko Action Figure of the … [Read more...] about Award-winning Toys & Games

The Rise of Video Games

February 23, 2018

The creeping influence of video game brands on the floor of the New York Toy Fair hints at the emergence of a new powerhouse player in licensing. What's more, the branded toys and games emerging from this space have broad appeal to both children and adults. Retail sales of licensed merchandise based on video game/interactive/online-based properties amounted to $61 million in … [Read more...] about The Rise of Video Games

Amidst Rocky 2017 Performance, Toycos Boosted by Licensing

February 23, 2018

The NPD Group’s latest report shows the toy industry grew by 1% in 12 global markets in 2017, with global sales reaching $20.7 billion. The top growth-drivers, according to the research group, were fidget toys, slime, dolls, and collectibles. According to NPD, 2017′s top three-selling toy properties globally were Star Wars, Nerf, and Barbie. In the U.S. alone, Nerf captured the … [Read more...] about Amidst Rocky 2017 Performance, Toycos Boosted by Licensing

Superpowered Franchises Dominate Film Calendar

February 19, 2018

Every time we update the Planned Feature Films with Licensing Potential chart, it becomes more obvious—studios are increasingly investing into franchises. And superheroes are some of the best sources to mine—with a diverse and deep reserve of characters and storylines. Make sure you check the list out, as a good chunk of films have been pushed back (even for those with a … [Read more...] about Superpowered Franchises Dominate Film Calendar

Who’s News—2/19/2018

February 19, 2018

Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Email Jen at jen@plainlanguagemedia.com and we'll announce the news in our next issue of Who's News.   Sanrio names Craig Takiguchi as their new COO. Having previously headed up new business development, Craig brings a new vision for expansion into … [Read more...] about Who’s News—2/19/2018

As Generations Shift, Preschool Market Follows

February 12, 2018

Broadly speaking, the demographics of the world are changing—on a global level, parents are having fewer children while their financial prospects are improving. For some countries, that translates into increased spending on largely non-essential items, like licensed toys and premium-priced bottles. For other territories, that means decreased spending on essentials like diapers … [Read more...] about As Generations Shift, Preschool Market Follows

Spending Up as Love Sets In

February 12, 2018

The NRF estimates that just over half of U.S. adults will celebrate Valentine's Day this year by buying a gift for a significant other, friends, or pets—reaching $19.6 billion in spending, up from $18.2 billion in 2017. Those 25–34 years-old will be the biggest spenders, with an average bill of $202.76. By product category, a total of $4.7 billion will be spent on jewelry … [Read more...] about Spending Up as Love Sets In

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