By Allison Watkinson TLL Reporter Disney and Marvel have partnered with Target for an extensive collection of kids bedding products under the retail company's Pillowfort brand. Based on both Disney Princesses and Marvel Super Heroes, the licensed products were created in collaboration with Target's in-house product design team. "The addition of the Disney Princess and … [Read more...] about Target Introduces Disney and Marvel Pillowfort Products
Open Content
Ann Buckingham, Maria Ancieta-Risher Stomp Into Licensing Roles With OAK9
TLL Staff OAK9 Entertainment has announced its expansion into licensing, appointing seasoned executives Ann Buckingham and Maria Ancieta-Risher to lead the program. The move follows the company’s recent global distribution deal for its flagship animated franchise, Stomp! Stomp! Rhinos! Buckingham and Ancieta-Risher bring extensive experience in licensing and brand … [Read more...] about Ann Buckingham, Maria Ancieta-Risher Stomp Into Licensing Roles With OAK9
Toonz Media Group and Gummybear Name Master Toy Partner for Gummibär
By Allison Watkinson TLL Reporter Toonz Media Group and Gummybear International have signed United Smile as the new master toy licensee for Gummibär and Friends. First launched in 2020, United Smile is an international company that designs and distributes toys and games through its global network of strategic retail partners. "We’re excited to team up with United … [Read more...] about Toonz Media Group and Gummybear Name Master Toy Partner for Gummibär
Surge Brands Named Licensing Agent for Cookie Dough Bites
By Allison Watkinson TLL Reporter Surge Brands has been appointed by Taste of Nature as the global licensing agent for Cookie Dough Bites candy. As Cookie Dough Bites' representative, Surge Brands will oversee the development of a global licensing program that will focus on introducing products across multiple retail categories. These categories will include protein … [Read more...] about Surge Brands Named Licensing Agent for Cookie Dough Bites
Axil Develops Monster Jam Hearing Protection
By Allison Watkinson TLL Reporter Feld Entertainment has signed a multi-year licensing deal with AXIL Brands for Monster Jam-inspired hearing protection products. Under the terms of the agreement, AXIL will maunfacture and sell licensed Monster Jam earbuds, hearing devices, earmuffs and ear plugs through a network of distribution channels across the US. Designed for … [Read more...] about Axil Develops Monster Jam Hearing Protection
Wendy’s and Girl Scouts USA Debut Thin Mint Frosty
By Allison Watkinson TLL Reporter Wendy's has partnered with Girl Scouts of the USA (GSUSA) for a limited-edition Thin Mints Frosty menu item. Available in chocolate and vanilla flavors, the licensed Frosty features a Thin Mints-inspired cookie crumble sauce that is swirled into the dessert and piled on the top. "The friendship between Wendy's and Girl Scouts of the … [Read more...] about Wendy’s and Girl Scouts USA Debut Thin Mint Frosty
Hasbro and Mattel Announce PLAY-DOH Barbie Fashion Playsets
By Allison Watkinson TLL Reporter Hasbro and Mattel have launched a collaborative licensing partnership for a line of PLAY-DOH Barbie playsets. Inspired by a recent social media trend that pairs the two toy brands, the licensed collection will include an assortment of Barbie dolls with tools, molds and stencils that can be used to create new fashions from … [Read more...] about Hasbro and Mattel Announce PLAY-DOH Barbie Fashion Playsets
Teddy Mountain and Aardman Launch Cracking Plush Gromit!
By Allison Watkinson TLL Reporter Teddy Mountain UK is set to release a licensed make-a-bear plush toy based on Gromit from Aardman's Wallace & Gromit franchise. Available in the UK on April 25, the upcoming Gromit plush follows last year's debut of a licensed plush toy inspired by Aardman's Shaun the Sheep character IP. “The hugely successful release of our Shaun … [Read more...] about Teddy Mountain and Aardman Launch Cracking Plush Gromit!
Krispy Kreme and Hulu Team Up for Movie Snack Doughnuts
By Allison Watkinson TLL Reporter Krispy Kreme and Hulu have launched a licensed doughnut collection inspired by popular cinema snacks. Launched on February 17, the collection features four doughnut flavors that are based on classic theater treats like blue raspberry slushies, caramel popcorn, chocolate cookie dough and candy. “This first-ever collaboration with Hulu … [Read more...] about Krispy Kreme and Hulu Team Up for Movie Snack Doughnuts
Dynamite Announces Explosive Elvira and Harley Quinn Crossover
By Allison Watkinson TLL Reporter Dynamite Entertainment, Queen B Productions and DC are launching a licensed crossover comic series that features Harley Quinn and Elvira. Portrayed by actress Cassandra Peterson, Elvira the Mistress of the Dark is a gothic character that was first created over four decades ago to serve as a hostess for campy horror and sci-fi … [Read more...] about Dynamite Announces Explosive Elvira and Harley Quinn Crossover