Brick-and-mortar channels fielded 81.2% of all licensed entertainment- and character-based sales in 2019, according to TLL’s Annual Licensing Business Survey. Physical retail’s share of U.S. and Canadian sales has decreased…
Distribution Channels
Discounters, Specialty Channels Drive Licensed Entertainment/Character Sales in 2019
August 25, 2020
Retail
Licensed Ecommerce Sales Jump 3.5%, Outpacing B&M Channel Growth in 2019
July 29, 2020
Licensed retail sales in the U.S. and Canada were up 3.2% in 2019, with ecommerce sales outpacing the industry average at 3.5% growth and sales through brick and mortar channels up 3.0% per TLL’s Annual Licensing Business Survey…
Ecommerce
Fashion, Corporate Trademarks Drive Licensed Sales through Ecommerce Channels in 2018
November 4, 2019
In 2018, licensed retail sales through online/ecommerce channels reached $13.7 billion in the U.S. and Canada, up 4.7% from the previous year. In comparison, sales through brick and mortar channels were up just 0.8% compared to the previous year…
Trademarks/Brands
Discounters, Grocery Drive Corp/TM Growth in 2018
October 21, 2019
The largest distibution channels as ranked by retail sales for corporate trademark/brand-based goods also led in sheer dollar growth in 2018, propelling U.S. & Canada sales to almost $29.8 billion…
Fashion
Discount, Value Channels Drive Fashion Brand-based Growth in 2018
September 23, 2019
Retail sales of licensed fashion brand-based goods jumped 1.6%, with most of the growth emerging from discount and value retailers. Despite the loss of thousands of retail storefronts over 2018, sales through brick-and-mortal locations grew…
Retail
Discount, Ecommerce Channels Add $1.3 Billion in U.S. & Canada Licensed Sales
May 17, 2019
The discount/mass and online/ecommerce channels alone added an additional $1.3 billion in licensed retail sales in 2018, according to TLL’s Annual Licensing Business Survey…
Experiential
Experiential Roundup: Garfield, Scooby-Doo, YooHoo & More
April 16, 2019
Notable initiatives around the world from Mattel/IndyCar, Warner Bros./Monlove, Nickelodeon/Red Cross, Sesame Workshop/Suburbia, Fanatics/NFL, and more…
Experiential
Experiential & Partnerships Roundup: Worldwide
April 8, 2019
Muji launches another hotel, while Peter Rabbit hops into a kid-friendly lodging; Bulu crafts subscription crafts for Crayola; Live Nation launches a Kidz Bop Workshop, and more…
Experiential
Experiential, Social & Retail: Updates
March 22, 2019
Retailers DSW and Nine West have a new name, FAO and LEGO expand in China, Instagram introduces in-app checkout, Funko now has a baseball stadium, Discovery comes to McDonald’s, and more…
Direct-to-Retail
The Boom of Private Label: Why DTR Licensing is Crucial to Retailer Success
March 22, 2019
Alfilo Brands’ Yizan He talks private labels, their rapidly increasing popularity and success in recent years, and how to compete in an even tougher retail field…