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Retail

Retail Roundup

Keep track of the latest retail initiatives to impact the licensing industry.

Featuring: Sanrio, Liverpool FC, Disney, Moose Toys, Taco Bell, and more…


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Entertainment/Character

Licensors Poised to Lose Millions in Royalties

Top entertainment companies like Discovery, CBS, Fox, and NBCUniversal are allegedly facing millions in lost royalties if a planned bankruptcy auction of Delivery Agent…


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Experiential Licensing

Experiential Activations

Keep track of the latest experiential marketing moves.

Featuring: Hasbro, Warner Bros., DreamWorks, PepsiCo, Nelvana, Cartoon Network, and more…


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Publishing

Cursed Child Blesses Retail

The numbers are in for the latest addition to J.K. Rowling’s Wizarding World franchise, Harry Potter and the Cursed Child: Parts 1 & 2, and the book is strongly positioned to break records. The franchise will further grow with the upcoming film Fantastic Beasts and Where to Find Them. Although the Harry Potter licensing program has typically been small…


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Retail

Branded Stores

Follow the latest branded retail stores and restaurants.

Featuring: NBA, Marie Claire, 20th Century Fox, Kellogg’s and more…


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E-COMMERCE

How Do Millennials Use Their Mobile Devices to Shop?

We all know that millennials’ use of mobile technology is changing the face of retail—but just how are they doing it? See how they affect key long-term trends in licensing and retail…


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Retail

E-commerce Sales Top $11 Billion in 2015; Led by Trademarks and Entertainment

Over $11 billion in licensed merchandise was sold through e-commerce retail channels in the U.S. and Canada in 2015, according to The Licensing Letter’s Annual Licensing Business Survey


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RETAIL ROUNDUP

Earnings Scorecard: Winners & Losers of the First Quarter

Although the losers got most of the attention, many retailers exceeded expectations in terms of both sales and profitability…


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RETAIL

Survey Delivers the Low Down on Dollar Store Shoppers

A new secret shopper survey brings to light the characteristics and habits of shoppers in dollar stores, one of the fastest-growing retail channels for licensed merchandise. Field Agent’s new intel shows shoppers’ ages, incomes and favorite product: party goods…


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BRAND BUILDING

Which Brands Are Best At Engaging Their Customers?

Disney tops the list; Walmart and Dollar General bottom it…


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