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POLITICS

Tarrif Talk: Major Licensing Players Throw Down the Gauntlet, Others Sit Silent

Six hundred companies recently signed a letter to U.S. governemnt officials pressing the administration lay off tariffs. Among them were some major players in the licensing world…


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Editorial

Trimming the Fat With Fewer Deal (Announcement)s

We break down the numbers behind the Deal Sheet going back to 2014. Plus, a sneak peak at a new format for announcing new products available for licensing…


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Editorial

NBCU, Warner Bros. & Disney Top List of Most-Searched for Companies

We’ve broken down the stats to bring you the top 50 companies as ranked by the most searches through TLL’s Licensing Source Book Online


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Editorial

Top Ten TLL Stories of 2018

As we enter the new year, make sure that you’ve caught up with the top stories of 2018—the top entertainment/character brands, retail sales; royalty rates; special features on Amazon, Funko, and TRU; a closer look at preschool and comics trends; and more…


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Retail

Store Check: Holiday 2018 at Rockefeller Center

As the holiday shopping season enters into full swing, we visited NYC’s Rockefeller Center and the new FAO Schwarz store as well as the Nintendo and LEGO stores…


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LoL Survey

Licensing Trends: Tell Me What You Really Think

TLL is wrapping up our Language of Licensing feature, with a closer look at how execs actually go about deal-making including collaboration, social media, and what “hot trends” have to die once and for all…


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Survey

Language of Licensing II

The latest from TLL’s Language of Licensing (LoL) Survey: What licensing execs think you’re not worrying about enough (deal-making, retail, and consumer strategy), plus what they’re not worrying about (business vs. industry)…


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Editorial

Demographics Behind the 2018 LoL Survey

Who responded to TLL’s 2018 LoL Survey? (Thanks for everyone who contributed!) An even mix of licensing pros that skews towards the more experienced, with half based in the U.S./Canada…


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Language of Licensing

Speaking of Merchandise: Is it Mer-tch or Mur-kuh?

Two years ago, we launched TLL’s first survey on the language of licensing. Now the second iteration of the Language of Licensing (LoL) Survey is upon us, and a question we did not ask two years ago posed: How do you pronounce “merch”?…


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Product Categories

What’s the Deal? Apparel, Home & Accessories Lead TLL’s Deal Sheet Count

Most of the deals that TLL reported this year in our weekly Deal Sheet were for apparel, followed by home & home furnishings and accessories…


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