Licensed Teenage Mutant Ninja Turtles figures from Playmates were the top toy of 2014, according to The NPD Group, when the last franchise feature film was in theaters. In an effort to build on that success, the toy lines for this year's TMNT: Out of the Shadows are expected to be twice as big, sources recently told TLL. Nickelodeon last week announced lines from Playmates … [Read more...] about Turtles Toys Twice as Big as 2014
TLL
Giorgio Armani Becomes Latest High Profile Fashion Designer to Go Fur Free
By Glenn S. Demby, Esq. Respondents to TLL's Annual Licensing Business Survey have waxed poetic about the need for personal connection between brand and customer for years. But while the objective remains the same, the tactics are changing. Forging personal connections now requires engagement at the community level. "Today's consumer judges brands not just by quality but the … [Read more...] about Giorgio Armani Becomes Latest High Profile Fashion Designer to Go Fur Free
Deal Sheet — 3/22/2015
Quick Navigate Properties Available or Recently Assigned, U.S. Licenses Recently Granted, U.S. Intl. Properties Available or Recently Assigned Intl. Licenses Recently Granted Archived Deal Sheets Licenses Recently Granted, U.S. *Extension or renewal. PropertyGranted ToProducts ManufacturedGranted By Angry Birds H2W/Sun-stachesNovelty sunglasses Rovio … [Read more...] about Deal Sheet — 3/22/2015
Emily Weiss Gives Beauty a Millennial Makeover
By Glenn S. Demby, Esq. Unless you're a close follower of the beauty market, this week's launch of the Glossier (pronounced "glossy AY," as in "dossier") Phase 2 Set might have escaped your notice. But while the new makeup set is no game changer, Emily Weiss, the persona behind the Glossier brand is. Weiss and the digital company she founded three years ago are in many ways the … [Read more...] about Emily Weiss Gives Beauty a Millennial Makeover
Average Royalty Rates, Guarantees & Advances in the U.S. & Canada Climb Thanks to Entertainment
Royalties on licensed goods in the U.S. and Canada in 2015 started a second decade of long-term stability, once again showing little or no movement. The average royalty in 2015 was 8.73% compared to 8.68% in 2014, a change of just 0.6%. Since 2005, the average royalty rate across property types and product categories has been in the 8.6% to 8.8% range. More than half (59%) of … [Read more...] about Average Royalty Rates, Guarantees & Advances in the U.S. & Canada Climb Thanks to Entertainment
Fewer Marketing Requirements & Shorter Contact Terms
The following is an excerpt from TLL's feature story on royalty rates. See the complete run-down here, including breakdowns by each channel and full data charts. Fewer Marketing Requirements Imposed The percentage of respondents saying that they pay into or require a contribution to a central marketing fund (CMF) continued to trend downward, falling from 45% in 2014 to 41% in … [Read more...] about Fewer Marketing Requirements & Shorter Contact Terms
Who’s News
LMCA names Donna M. Bruschi Director Brand Licensing. Iconix's board of directors appointes John Haugh President, effective immediately, and CEO, effective April 1. Carla Silva is the new VP, GM & Global Head Licensing for King Features. Rockpool Licensing appoints Nicola Thompson to join MD Vickie O’Malley. 4K Media names Michelle Zamora Dean Senior Manager Licensing … [Read more...] about Who’s News
Licensed Product Distribution Grows in Online Channel as Physical Shelf Space Tightens for Smaller Brands
Sales of licensed products in the ecommerce channel continued to grow dramatically in 2015, and while the channel’s rate of growth tapered slightly from 2014, sales of licensed products through online outlets continued to outpace the rate of overall online sales. Most other channels continued in a characteristically steady vein, gaining or losing just a fraction of one … [Read more...] about Licensed Product Distribution Grows in Online Channel as Physical Shelf Space Tightens for Smaller Brands
Off-price Leads the Value Segment
The share of sales lost by department stores was picked up by the lowest-priced retail tier, consisting of dollar/value/off-price stores, which saw its share of market grow 0.4 percentage points in 2015. The segment rose from 8.8% to 9.2% of all retail sales of licensed products. That translates to a 4.5% relative increase in share. While survey respondents last year talked … [Read more...] about Off-price Leads the Value Segment
St. Patrick’s Spending to Reach $4.8 Billion
A robust 55% of Americans, or 133 million people are planning to indulge in the Irish spirit on Thursday according to the National Retail Federation’s St. Patrick’s Day consumer survey conducted by Prosper Insights and Analytics. On average, they’ll spend $35 in grocery stores, restaurants and stores selling green merchandise. Although not as high-profile as other holidays, … [Read more...] about St. Patrick’s Spending to Reach $4.8 Billion