By Allison Watkinson TLL Reporter IHOP has launched a limited-edition menu as part of a promotional licensing partnership for Warner Bros. Pictures’ new feature film, Wonka. IHOP (aka the International House of Pancakes) is a global restaurant chain that offers food and beverage items based on American cuisine. While IHOP is best known for its extensive menu of breakfast and … [Read more...] about IHOP’s Perfectly Purple Menu Inspired by Wonka Movie
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Panini America Signs New NIL Partnership With Volleyball Star Lexi Rodriguez
By Allison WatkinsonTLL ReporterPanini America has signed a new NIL licensing partnership with All-America volleyball player Lexi Rodriguez from the University of Nebraska.The new partnership with Rodriguez represents Panini’s first name, image, and likeness (NIL) partnership with a female collegiate athlete.Rodriguez will be featured in a line of limited-edition collectible … [Read more...] about Panini America Signs New NIL Partnership With Volleyball Star Lexi Rodriguez
Museum Licensing: Buttercloth to Launch Limited Edition Collection Inspired by Van Gogh
By Allison Watkinson TLL Reporter IMG has secured a licensing partnership between the Van Gogh Museum and Buttercloth for a limited-edition Van Gogh apparel collection. IMG is the licensing agent for the Van Gogh Museum. “Inspired by Vincent van Gogh’s appreciation for nature and color, I try to capture the spirit of van Gogh’s point of view throughout these … [Read more...] about Museum Licensing: Buttercloth to Launch Limited Edition Collection Inspired by Van Gogh
Food Licensing: Perfetti x Kinrise Deal For Chupa Chup Flavored Popcorn
By Allison Watkinson TLL Reporter Asembl has brokered a deal between Perfetti Van Melle and Kinrise Snackfood for a co-branded product featuring the Chupa Chups and Poppin popcorn brands. A part of the Merchantwise Group, Asembl is a research-driven brand extension agency that specializes in design, FMCG and lifestyle. The agency works with global brand owners, retailers … [Read more...] about Food Licensing: Perfetti x Kinrise Deal For Chupa Chup Flavored Popcorn
Dino Ranch Rounds Up Herd of New Licensing Deals
By Allison Watkinson TLL Reporter Boat Rocker Studios has secured a range of new licensing deals for its Dino Ranch entertainment franchise. The new licensees for the brand were secured by several licensing agents including Super RTL, Plus License and Haven. In Australia, Hunter is developing a line of Dino Ranch carnival show bags for amusement parks and … [Read more...] about Dino Ranch Rounds Up Herd of New Licensing Deals
Who’s News: Arcade1Up Announces Key Hires To Support Sales Growth
By Allison Watkinson TLL Reporter Arcade1Up has announced three new hires to the company’s sales team to support its expanding U.S. and international business. Eric Van Kannel, Michael Fisher and Kuntha Kith have been appointed as Director of Digital Sales, Sales Manager and Director of Business Planning respectively for the retro arcade entertainment company. In … [Read more...] about Who’s News: Arcade1Up Announces Key Hires To Support Sales Growth
The Licensing Letter to Unveil New Website
The world of licensing is changing, and now, so is The Licensing Letter, the industry's first and still most popular publication. Publisher Pete Stowe announced the unveiling of a new website that will help support the company's changing business model, which now includes advertising and new services for the licensing industry. "Over the past year we have examined every … [Read more...] about The Licensing Letter to Unveil New Website
Jay Foreman’s Hong Kong Blog #2
The big take away seems to be “don’t wish too hard as sometimes your wish comes true”! For years Hong Kong people fairly complained about pushy, arrogant westerners, then it was same with mainland Chinese and how pushy and provincial they were. Or hordes of tourists from around the world driving up prices, Chinese with real-estate etc. If you walked into a fancy shop and … [Read more...] about Jay Foreman’s Hong Kong Blog #2
Jay Foreman’s Hong Kong Blog #1
Jay Foreman, President, and CEO of Basic Fun is visiting Hong Kong for the first time in almost three years. A lot has changed since then, and Jay will update us on his experiences while in Hong Kong. Well heading to Hong Kong for the first time in 34 months on the evening of the 5th of October. I broke the Yom Kippur fast on Qatar Airways! At least I was sure there was … [Read more...] about Jay Foreman’s Hong Kong Blog #1
Disruption Report #65: Will Too Much Inventory Mean a Race to the Bottom?, A Glut of Containers faces a Decline in Demand, and a Possible Railroad Strike Is Back on the Table
Morgan Stanley: Declining Demand Plus a Glut of Inventory Is Major Concern FOR RETAILERS Morgan Stanley has released a statement reflecting grave concerns about the current combination of full retail warehouses at a time of declining demand. “Faced with a glut of inventory, companies will need to decide whether they want to accept high costs to continue holding … [Read more...] about Disruption Report #65: Will Too Much Inventory Mean a Race to the Bottom?, A Glut of Containers faces a Decline in Demand, and a Possible Railroad Strike Is Back on the Table