Georgina Heatley Joins ARTiSTORY The artsy licensing firm ARTiSTORY has hired Georgina Heatley (pictured) as its new licensing and editorial assistant, joining company founders Yizan He and Natasha Dyson in their quest ‘transform artefacts to merchandise.’ ARTiSTORY was founded to help create well designed merchandise that is inspired by art and cultural works, and getting those products to a global audience. In doing so, ARTiSTORY typically designs immersive retailing experiences for consumers and tells stories via digital content and pop-up exhibitions. “We’re thrilled to have Georgina on board,” said Natasha Dyson on behalf of the team. “Georgina shares ARTiSTORY’s passion for storytelling, art, history and cultural heritage with experience gained in both the licensing and heritage sectors, having worked with a wealth of licensees at Historic Royal Palaces. NECA Founder… . . . read more