By Allison Watkinson TLL Reporter Jones Soda has signed an agreement with Crayola to create a co-branded soda collection inspired by the brand's limited-edition retired crayon pack. Offered in custom packaging that looks like a Crayola crayon box, the licensed 12-pack features six different flavors of Jones' vibrantly colored craft sodas. Each flavor included in the … [Read more...] about Jones Soda and Crayola Launch Co-Branded Craft Beverages
Crayola Licensing
Crayola Revealed Colorful Array of Products at Toy Fair 2025
By Allison Watkinson TLL Reporter Crayola has revealed details of its upcoming Holiday 2025 product lineup which adds new licensed characters to several long-standing collections. The company plans to introduce a slate of products that feature licensed characters from Bluey, Paw Patrol, Dora, Lilo & Stitch, Sonic the Hedgehog, Stranger Things and more. "This … [Read more...] about Crayola Revealed Colorful Array of Products at Toy Fair 2025
Crayola Colors Their Licensing World With BrandComply
TLL Staff Crayola, the world's most famous coloring company, has signed up as the latest licensor to adopt Octane5's BrandComply licensing software. Octane5 is a global leader in the licensing software and security sector. The company produces the BrandComply Licensing Enterpirse Platform, as well as Verity Security Hang Tags & Labels, and the new Licensee Express … [Read more...] about Crayola Colors Their Licensing World With BrandComply
Crayola Seeks Creative Partners for Educational Program
By Allison Watkinson TLL Reporter If you've got some great ideas for education, Crayola wants to speak with you at Licensing Expo Crayola announced it is actively seeking partners around the world to expand its innovative global education initiative, Crayola Creativity Week. The brand is looking to collaborate and extend the outreach for the Jan. 27 through Feb. 2, 2025 … [Read more...] about Crayola Seeks Creative Partners for Educational Program
Crayola Adds Color to Dwell With Dignity Program
By Allison Watkinson TLL Reporter Crayola has collaborated with Dwell with Dignity to bring Colors of Kindness to the organization's Thrift Studio fundraising event. Dwell with Dignity is a non-profit organization located in Dallas, Texas that provides interior design services for family homes and community spaces. The non-profit is backed by the support of over 100 … [Read more...] about Crayola Adds Color to Dwell With Dignity Program
Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
By Gary Symons TLL Editor in Chief Possibly the world's most colorful corporation, Crayola LLC has launched a vibrant new flower business in partnership with Mrs. Bloom's License Corp. Mrs. Bloom’s is an importer and distributor of fresh cut flowers with offices in New York and Quito, Ecuador. For the past two decades, Mrs. Bloom’s has been working with many of the … [Read more...] about Crayola Flowers Launches Beautiful Partnership With Mrs. Bloom’s
Candy Club and Crayola Partner on Colorful Candy Collection
By Allison WatkinsonTLL ReporterCandy Club has partnered with Crayola to introduce a licensed Crayola Candy Collection.The partnership is intended to expand the two companies product lines to reach new demographics and retail markets. Candy Club is a premium candy brand that initially launched as a monthly subscription delivery service in 2015. Candy Club expanded to wholesale … [Read more...] about Candy Club and Crayola Partner on Colorful Candy Collection
Zumba and Crayola Collab On Colors of Kindness Activewear Collection
By Allison WatkinsonTLL ReporterZumba and Crayola have entered a licensing partnership for a co-branded Colors of Kindness activewear collection. Zumba is a branded fitness company that operates in 200,00 locations in a 185 countries worldwide. Zumba develops exercise programs that offer easy-to-follow choreography set to rhythmic music.In addition to its original Zumba … [Read more...] about Zumba and Crayola Collab On Colors of Kindness Activewear Collection
Crayola Creates New Children’s Entertainment Division
By Allison Watkinson TLL Reporter Crayola is launching a colorful new children's entertainment division called Crayola Studios. The new division will partner with IP owners, production companies and animation studios to create family-friendly content for distribution on broadcasting platforms across the globe. “As world leaders in creative self-expression, the … [Read more...] about Crayola Creates New Children’s Entertainment Division
Crayola Renews TheSoul Agreement, Following Huge Boost in Consumer Engagement
By Allison Watkinson TLL Reporter TheSoul Publishing and Crayola are extending and expanding their licensing partnership following the significant growth of Crayola's digital consumer engagement. Building on their initial YouTube marketing campaign, the two companies will be expanding their agreement to include collaborations on social media platforms such as TikTok and … [Read more...] about Crayola Renews TheSoul Agreement, Following Huge Boost in Consumer Engagement