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Entertainment licensing

It’s Wall-to-Wall Scooby-Doo During ‘Scoobtober’

September 30, 2024

TLL Staff The spooky season is here, and Warner Bros. Discovery is pulling out all the stops for a Scooby-Doo promotion with new programming and licensed products. The month-long celebration is dedicated to Scooby-Doo and the Mystery Inc. Gang, and will also mark  the 25th anniversary of the film Scooby Doo and the Witch's Ghost, and the characters the Hex … [Read more...] about It’s Wall-to-Wall Scooby-Doo During ‘Scoobtober’

China’s Popular ViViCat Series Going Global

September 24, 2024

By Gary Symons TLL Editor in Chief Chances are you've never heard of ViViCat, so it might surprise you the short-form series The Daily Life of ViViCat reached 55 million viewers in its first season, with 3 billion views. Airing as the number three show on China's Tencent Video streaming service, ViViCat has been a breakout hit for the Chinese studio Beijing Miaow's House … [Read more...] about China’s Popular ViViCat Series Going Global

Former Moonbug Execs Launch 8 Lions Entertainment

September 12, 2024

TLL Staff Two veteran entertainment execs have teamed up to launch 8 Lions Entertainment, a new studio for kids and teens. The London-based "IP-growth and development company" was founded by Jill Esmat and Karine Ahton, both of whom previously worked in high profile roles at Moonbug Entertainment. Esmat, the CEO of 8 Lions, was most recently the Chief Revenue Officer at … [Read more...] about Former Moonbug Execs Launch 8 Lions Entertainment

Update: Bronfman Drops Paramount Bid, Leaving Path Clear for Skydance

August 27, 2024

By Gary Symons TLL Editor in Chief Media tycoon Edgar Bronfman Jr. has dropped his $6 billion bid to acquire Paramount Global, as Skydance Media prepares to close on its own offer. Bronfman had submitted a bid to acquire the global entertainment conglomerate with a consortium of investors. His submission came after Skydance had already come to a tentative agreement with the … [Read more...] about Update: Bronfman Drops Paramount Bid, Leaving Path Clear for Skydance

Mattel Hopes to Repeat Barbie Success With Dolls from ‘Wicked’

August 14, 2024

By Gary Symons TLL Editor in Chief Mattel is hoping for more movie magic, as it has just released a full line of fashion dolls inspired by Universal Picture's upcoming live action flick Wicked. The toyco had previously announced singing dolls representing the main characters Glinda (played by Ariana Grande) and Elphaba (Cynthia Erivo). They are now being joined by a wider … [Read more...] about Mattel Hopes to Repeat Barbie Success With Dolls from ‘Wicked’

Zoonicorn on a Licensing Roll As The Brand Heads to BLE

August 14, 2024

By Gary Symons TLL Editor in Chief The hit preschool series Zoonicorn is going into Brand Licensing Europe (BLE) with a new licensing partner, new products and the launch of its official branded Amazon portal. The show, produced by Toonz Entertainment and Zoonicorn, LLC, is now aired in more than 100 countries worldwide, and has quickly grown an enviable portfolio of … [Read more...] about Zoonicorn on a Licensing Roll As The Brand Heads to BLE

Boat Rocker Signs Deal With Heathside For Orphan Black Merch

July 17, 2024

By Allison Watkinson TLL ReporterBoat Rocker has announced a new licensing partnership with Heathside Trading for its Orphan Black franchise in the UK, Europe and USA. The new Boat Rocker licensing agreement names Heathside Trading as a consumer product distribution partner for a range of Orphan Black and Orphan Black: Echoes products. The Orphan Black-themed product range will … [Read more...] about Boat Rocker Signs Deal With Heathside For Orphan Black Merch

Kartoon Studios Says Expansion Plan Paying Off in 2024

July 11, 2024

By Gary Symons TLL Editor in Chief Kartoon Studios' gamble on growth has paid off, as the company says it is achieving its goal of becoming "Netflix for kids." The studio says viewership has increased dramatically at the same time the flagship asset Kartoon Channel! is enjoying increased profitability. Typically, most streaming platforms have struggled to attain … [Read more...] about Kartoon Studios Says Expansion Plan Paying Off in 2024

21 Seeds Brings Out Tequila Inspired By The O.C.

July 6, 2024

By Gary Symons Editor in Chief 21SEEDS, the award-winning, female-founded infused tequila brand, is teaming up with Rachel Bilson and Fake Empire for a return to The O.C. The new campaign is being launched under license from Warner Bros. Discovery Global Consumer Products, and features Bilson reprising her role as the 2000s TV icon Summer Roberts, crafting easy-to-make … [Read more...] about 21 Seeds Brings Out Tequila Inspired By The O.C.

DiGiorno Puts Maximum Effort Into Deadpool & Wolverine Pizza

July 2, 2024

By Gary Symons TLL Editor in Chief The pizza masters at DiGiorno are using their super powers to churn out some pizza 'Marvels' for fans of Deadpool & Wolverine. The 'merc with a mouth' will find his pie hole stuffed with some pizza that "defies the laws of common decency," the partners say, as DiGiorno is offering up four new pies themed on the upcoming film, … [Read more...] about DiGiorno Puts Maximum Effort Into Deadpool & Wolverine Pizza

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