The Licensing Letter

Hasbro

Bamboo Bamboo and Hasbro Team Up For Limited-Edition Peppa Pig Tableware

By Allison WatkinsonTLL Reporter Hasbro has teamed up with Bamboo Bamboo to launch a sustainable range of limited-edition Peppa Pig children’s tableware. "We are thrilled to collaborate with Bamboo Bamboo on their first-ever licensing deal and delighted that they have chosen to do this with a globally recognized brand like Peppa Pig," said Leonie Goodman, UK Category … [Read more...] about Bamboo Bamboo and Hasbro Team Up For Limited-Edition Peppa Pig Tableware

Who’s News: Deborah Thomas Set to Retire from Hasbro, Inc

By Allison Watkinson TLL Reporter Hasbro, Inc. has announced that its Executive Vice President and Chief Financial Officer, Deborah Thomas is retiring from the company. “In her 24 years at Hasbro, Deb has been instrumental in transitioning Hasbro from a toy and game company to a global branded entertainment leader,” said Chris Cocks, Hasbro Chief Executive Officer. “Deb … [Read more...] about Who’s News: Deborah Thomas Set to Retire from Hasbro, Inc

Who Ya Gonna Call For Halloween Licenses? Ghostbusters!

Sony Pictures Consumer Products is inviting Ghostbuster fans to suit up for Halloween with an expansive new suite of licensed goods and content. The list of licensees includes IllFonic, Hasbro, Disguise, Insight Editions and more. The list of licensed products and experiences includes interactive gaming, apparel, accessories, toys, collectibles, and costumes – taking the … [Read more...] about Who Ya Gonna Call For Halloween Licenses? Ghostbusters!

Who’s News: Hasbro Hires Dan Rawson as Wizards of the Coast Executive

By Allison WatkinsonTLL ReporterHasbro, Inc. has appointed Dan Rawson as Senior Vice President of Dungeons & Dragons for Wizards of the Coast in a newly created role.A division of Hasbro, Wizards of the Coast specializes in publishing popular role-playing games, collectible card games, video games, and more.Formerly the COO of Microsoft Dynamics 365, Mr. Rawson brings … [Read more...] about Who’s News: Hasbro Hires Dan Rawson as Wizards of the Coast Executive

Who’s News: Major Changes to the Board of Hasbro

By Allison Watkinson TLL Reporter Hasbro, Inc. has announced that Kenneth A. Bronfin and Edward M. Philip will retire from the company's Board of Directors. “On behalf of the entire Board of Directors and Hasbro team, I want to sincerely thank Ted and Ken for their years of service to Hasbro and for their unwavering commitment to our shareholders,” said Rich Stoddart, Chair … [Read more...] about Who’s News: Major Changes to the Board of Hasbro

Winners Announced for Licensing Awards in the UK

The winners of this year's Licensing Awards were announced in London, after a tribute to honor the late Queen Elizabeth II. The event at the Great Room at the Grosvenor House Hotel fell silent at the beginning of the award show, as the assembled guests observed a minute of silence for the Queen, who passed away at the age of 96. “While the news about The Queen was not … [Read more...] about Winners Announced for Licensing Awards in the UK

The Grinch Stars In New Version of Clue Board Game

By Gary Symons TLL Editor in Chief The game Clue is getting a devilish twist, as players can now set their detective skills on stopping The Grinch from stealing Christmas. Clue: The Grinch is a clever and unprecedented take on the popular board game. Instead of trying to figure out who's committing the crime, players are charged with foiling the Grinch's evil Yuletide … [Read more...] about The Grinch Stars In New Version of Clue Board Game

Hasbro Opens First Peppa Pig Play Café in China

Young fans in China can now visit the first ever Peppa Pig Play Cafe, thanks to a licensing deal between Hasbro and China Leisure Development Co. (CLDC). The global play and entertainment company has authorized CLDC to open the first Peppa Pig-themed café and play space on the 3rd floor of Hall B in Binjiang Yintai Shopping Center. On its grand opening day on Sept. 2, CLDC says … [Read more...] about Hasbro Opens First Peppa Pig Play Café in China

Transformers Take To the Seas With World of Warships

Players of the battle sim World of Warships will get reinforcements this month, as characters from the Transformers franchise join the fray. World of Warships is an advanced battle simulation game that lets players take the helm of highly detailed, realistic warships from the past. Produced by Wargaming, which also publishes World of Tanks and World of Warplanes, among others, … [Read more...] about Transformers Take To the Seas With World of Warships

Video Games: Fall Guys Blunder Into Licensing Bonanza

By Gary Symons TLL Editor in Chief The charmingly clumsy beans from the hit video game Fall Guys has now entered the licensing world with a bang ... or maybe a thud. Devolver Digital says it has signed several worldwide, and world class, licensing partners for the record breaking title from Epic Games, which also produces Fortnite. “Fall Guys is cool, colourful, global, … [Read more...] about Video Games: Fall Guys Blunder Into Licensing Bonanza