Hasbro Restructuring Eone, Mattel Creating More Content By Gary Symons TLL Editor in Chief The toy industry enjoyed a surprisingly strong year in 2020, despite and partly because of the COVID-19 pandemic, but that doesn’t… . . . read more
My Little Pony Riding High With Hasbro
January 31, 2021
The My Little Pony franchise is ending its popular The Friendship is Magic series, but don’t expect to see the brand riding off into the sunset any time soon. Hasbro has big plans for the franchise after… . . . read more
Peppa Pig Celebrates 10 Year Anniversary With New Content and Merch
January 7, 2021
Hasbro is going ‘hog wild’ on Peppa Pig in 2021, marking the show’s 10th anniversary on Nick Jr. with a year-long pipeline of new content, a new Hasbro toy line coming in Fall, and a full… . . . read more
Hasbro Gets a Kick Out of Partnership With World Taekwondo Federation
December 1, 2020
Toy and kids branding giant Hasbro has formed a multi-territory agreement that will see its popular animated property, PJ Masks, join forces with the World Taekwondo Federation for a partnership designed to engage children around the… . . . read more
Hasbro is All In on Streaming to Help Drive Sales
November 10, 2020
Toy and Game Giant Hasbro is following up on the success of its six part Transformers series, The War for Cybertron, with the development of a new Dungeons and Dragons program. CEO Brian Goldner says… . . . read more
Business
M&A & Partnerships: December 2019
November 12, 2019
We break down this week’s must-know mergers and aquisitions.
Featuring: NFL/Nike/Fanatics, Le Tote/L&T, ABG/Barneys/Saks, Hasbro/eOne, and more…
People
Who’s News: November 2019
October 14, 2019
The latest hires, promotions, and departures.
Featuring: Sequential Brands, Hasbro, Fred Rogers, Sony Pictures, Disney, Sunrights, Viacom, and more…
People
Who’s News: October 2019
September 23, 2019
The latest hires, promotions, and departures.
Featuring: Funko, Tapestry, AAFA, Neiman Marcus, DK, and more…
EXPERIENTIAL
M&A & Partnerships
September 23, 2019
This week in mergers, aquisitions, and partnerships:
Crunchyroll is now the majority investor in VIZ Media Europe Group, consolidating its hold over the European anime market, and Dr. Seuss Enterprises launches a new 5-year touring show with Kilburn…
Toys/Games
Show Me the Money: Toycos Report Depressed Sales FY2018
March 4, 2019
With a few exceptions, every major publicly-traded toyco reported a drop in sales of licensed toys/games. TLL breaks down how the year went for Mattel, Hasbro, Jakks Pacific, Lego, and Funko…