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iHeartMedia took its first steps in to the metaverse by launching its first virtual world on Fortnite,called iHeartLand. The launch is just the first step in iHeartMedia’s ambitious plans for the metaverse, as the company undertakes a… . . . read more
Paramount Consumer Products has engaged world-renowned photographer, entrepreneur, and social activist Misan Harriman as creative advisor for its Web3 business. As an advisor, Harriman’s role is to bring his expertise as an artist and a pioneer… . . . read more
By Allison Watkinson TLL Reporter Spin Master has partnered with Roblox for metaverse experiences involving the popular Bakugan anime franchise. “Last year we introduced another dimension of Bakugan storytelling, bringing together millions of fans with… . . . read more
The retail-focused metaverse platform Highstreet has partnered with artist and fashion entrepreneur Jonathan Koon to launch the Mostly Heard Rarely Seen 8-Bit NFT drop. The partners want to turn retail shopping into a metaverse onboarding experience,… . . . read more
By Gary Symons TLL Editor in Chief The world’s largest licensor is investing in Web3, metaverse technologies this week, taking six companies into its Disney Accelerator program. The Disney Accelerator was set up by The… . . . read more
By Gary Symons TLL Editor in Chief US toy giant Mattel has recruited gaming industry veteran Mike DeLaet to guide its future in digital gaming and Web3 licensing. The former SVP of mobile game developer… . . . read more
By Gary Symons TLL Editor in Chief If you’re in the market for a virtual football stadium, the Sports Metaverse will hold its first sale of virtual public lands, taking place July 14-15 on sportsmetaverse.co…. . . . read more
By Gary Symons TLL Editor in Chief Walmart is placing its bets on metaverse technologies as it announced the acquisition of an AR developer, and launched new augmented reality shopping experiences. The latter initiative sees… . . . read more
By Gary Symons TLL Editor in Chiev Disney has hired top Apple gaming executive Mark Bozon to help guide its move into the metaverse. Bozon most recently worked as games creative director for Apple Arcade,… . . . read more
Banijay is making its first foray into the metaverse with an NFT drop for the popular comic character Mr Bean. One of the largest global content producers, Banijay is working in collaboration with FOMO Lab,… . . . read more
