The Licensing Letter

Museum licensing

Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum

By Allison Watkinson TLL Reporter Blonde Sheep Licensing has been named the official global master licensee for the Thyssen Bornemisza National Museum in Madrid, Spain. Founded in 2015, Blonde Sheep is a global licensing agency and consultancy service that specializes in connecting brands with manufacturers and retailers to bring high-quality consumer products to … [Read more...] about Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum

The Met Launches Home Decor Based on Art and Culture

Allison Symons TLL Reporter The Metropolitan Museum of Art has partnered with leading furniture company Eichholtz to launch The Met x Eichholtz home decor collection. The collaboration will include featuring furniture, home decor and lighting that draw inspiration from over 5,000 years of history and culture from around the globe. “Creating The Met x Eichholtz … [Read more...] about The Met Launches Home Decor Based on Art and Culture

Peppa Pig Featured in Apparel Line from London’s Natural History Museum

By Allison Watkinson TLL Reporter Hasbro and the Natural History Museum are releasing a licensed Peppa Pig apparel collection available exclusively at F&F Tesco in the UK. "As we celebrate Hasbro’s 100th anniversary this year and lead into Peppa Pig’s 20th in 2024, we want to bring our littlest fans in on the fun with collaborations that foster creativity, adventure … [Read more...] about Peppa Pig Featured in Apparel Line from London’s Natural History Museum

MoMA and Medicom Partner on Salvador Dali BE@RBRICK Figure Set

By Allison Watkinson TLL Reporter The MoMA Design Store and MEDICOM TOY have partnered on a licensed BE@RBRICK figure set featuring Salvador Dalí's artwork, The Persistence of Memory. MEDICOM TOY is a Japanese company that specializes in manufacturing toys and collectibles. The company's BE@RBRICK collectible figure brand was launched in 2001 to celebrate the 100th … [Read more...] about MoMA and Medicom Partner on Salvador Dali BE@RBRICK Figure Set

Wargaming Sets Sail on World of Warships Collab With Naval Museums

By Allison Watkinson TLL Reporter Wargaming has announced plans for the third edition of its annual World of Warships livestream event, Longest Night of Museums. World of Warships is a free, online combat-focused video game that was created by Wargaming studio. The World of Warships game currently includes a catalog of 600 historically-accurate naval ships that players … [Read more...] about Wargaming Sets Sail on World of Warships Collab With Naval Museums

Museum Licensing: Buttercloth to Launch Limited Edition Collection Inspired by Van Gogh

By Allison Watkinson TLL Reporter IMG has secured a licensing partnership between the Van Gogh Museum and Buttercloth for a limited-edition Van Gogh apparel collection. IMG is the licensing agent for the Van Gogh Museum. “Inspired by Vincent van Gogh’s appreciation for nature and color, I try to capture the spirit of van Gogh’s point of view throughout these … [Read more...] about Museum Licensing: Buttercloth to Launch Limited Edition Collection Inspired by Van Gogh

World of Warships Partners With Global Network of Naval Museums

Video game publisher Wargaming has announced a program to promote naval museums through its popular World of Warships title. Wargaming says it is relaunching its successful Longest Night of Museums initiative, which is designed to publicize and support naval museums across the world. Beginning May 18, 2022, World of Warships will publish one museum showcase article per week, … [Read more...] about World of Warships Partners With Global Network of Naval Museums