The Licensing Letter

NFT licensing

Stan Lee NFTs Sell Out in Days After July 18 Debut

By Allison Watkinson TLL Reporter The Celebrating Stan Lee NFT collection by Kartoon Studios and VeVe has sold all 8,000 of its Stan Lee chibi collectibles. Kartoon Studios is a global creator, producer, distributor, marketer, and licensor of entertainment brands. Through a joint venture with POW! Entertainment, Kartoon Studios owns and manages the global rights to … [Read more...] about Stan Lee NFTs Sell Out in Days After July 18 Debut

NFT Licensing: Aeropostale Gets Virtual in Partnership With Metaverse Plus

By Gary Symons TLL Editor in Chief The fashion retailer Aéropostale has engaged developer MetaversePlus to bring its brand into the metaverse. Aéropostale's parent company Authentic Brands Group signed the partnership with MetaversePlus to design, develop and expand the brand's presence in Web3 through NFTs, world building, as well as offering members only perks and … [Read more...] about NFT Licensing: Aeropostale Gets Virtual in Partnership With Metaverse Plus

NFT Licensing: Advisory Bored Signs On New Sub-Agents

By Allison Watkinson TLL Reporter The Advisory Bored's exclusive global agent Blonde Sheep has signed several new sub-agents in Germany and the MENA region for licensing of NFT imagery. Blonde Sheep Licensing is an international licensing consultancy and agency that works with brands and manufacturers to increase their revenue through strategic partnerships. The new … [Read more...] about NFT Licensing: Advisory Bored Signs On New Sub-Agents

Madballs Add Some Zany To The Metaverse in Deal With The Sandbox

By Allison Watkinson TLL Reporter The Sandbox metaverse gaming platform has launched a licensing partnership with Cloudco Entertainment for its Madballs character brand. A subsidiary of Animoca Brands, The Sandbox is a decentralized virtual metaverse platform that specializes in virtual real estate, gaming experiences, NFT trading, IP development, and more. Animoca … [Read more...] about Madballs Add Some Zany To The Metaverse in Deal With The Sandbox

Licensing Law: Fashion Giant Lacoste Files Five Metaverse Trademarks

By Gary Symons TLL Editor in Chief The popular fashion brand Lacoste is joining the industry's dive into the metaverse, filing five new trademarks for digital goods. The filings were made for its new Champs-Elysees line of apparel, jewelry, and luggage, which was launched back in July 2022 as a brand intended to be compatible with cryptocurrencies and non-fungible tokens, or … [Read more...] about Licensing Law: Fashion Giant Lacoste Files Five Metaverse Trademarks

Update: Hermès Wins Landmark Lawsuit Over ‘MetaBirkin’ NFTs

By Gary Symons TLL Editor in Chief The luxury brand Hermès has won a landmark case that will help determine the future of NFT artworks in the United States. A nine-person jury emerged from several days of consideration to name Hermès the victor in a copyright infringement trial. NFT artist Mason Rothschild was also ordered to pay $133,000 in damages to Hermès, … [Read more...] about Update: Hermès Wins Landmark Lawsuit Over ‘MetaBirkin’ NFTs

Blonde Sheep Secures Agency Rights for Bored Ape NFTs

By Gary Symons TLL Editor in Chief UK-based Blond Sheep Licensing has secured the global representation rights to MetaGallery.Ltd’s portfolio of art related properties. The agency says the immediate focus will be in developing a licensing program for The Advisory Bored TM, a dynamic collective of Bored Ape Yacht Club (BAYC) NFTs. The agreement will give Blonde Sheep … [Read more...] about Blonde Sheep Secures Agency Rights for Bored Ape NFTs

NTWRK Teams Up With King Saladeen For Intel-Inspired NFTs

By Allison Watkinson TLL Reporter The livestream shopping platform NTWRK is collaborating with the tech company Intel and the visual artist King Saladeen for a series of NFTs. The Intel x King Saladeen NFT series includes two NFTs which were made using an Intel Evo Laptop. Intel Evo Laptops feature a thin and light design with a high-performance operating system and a … [Read more...] about NTWRK Teams Up With King Saladeen For Intel-Inspired NFTs

Special Report: Do Low User Numbers Mean the Metaverse is a Flop?

By Gary Symons TLL Editor in Chief According to headlines in some top news and tech sites, October was a rough month for the metaverse. In fact, if the dire projections from multiple media outlets were to play out as advertised, it’s fair to say the metaverse is a complete flop, and licensing companies should cut ties as fast as possible. A story in the Wall Street … [Read more...] about Special Report: Do Low User Numbers Mean the Metaverse is a Flop?