By Allison Watkinson TLL Reporter The Sandbox platform has launched a collaborative partnership with Cirque du Soleil to bring the brand’s artistic performances to the Metaverse. The collaboration will expand the entertainment brand with two licensed gaming experiences that will headline Alpha season 6 within The Sandbox Metaverse. The first licensed game will be … [Read more...] about Cirque du Soleil Somersaults into The Sandbox Metaverse
NFTs
NFT Licensing: Okay Bears Launches T-Shirt Collection with Zara
By Allison Watkinson TLL Reporter The Okay Bears NFT brand has partnered with Zara to launch its first officially licensed apparel collection.The licensed Okay Bears x Zara fashion collection includes branded t-shirt designs adorned with iconography and images from Okay Bears NFTs.The licensing deal with Zara was facilitated by Okay Bears’ exclusive licensing agency IMG, in … [Read more...] about NFT Licensing: Okay Bears Launches T-Shirt Collection with Zara
Ethereum Worlds Announces Launch of Virtual Luxury Apartments
By Gary Symons TLL Editor in Chief There's a new player in the metaverse, as Ethereum Worlds announced the release of their MVP (Minimum Viable Product) for their community-focused Metaverse platform, Ethereum Towers. "Our metaverse platform has the potential to revolutionize the virtual real estate industry by providing an immersive and unparalleled experience for our … [Read more...] about Ethereum Worlds Announces Launch of Virtual Luxury Apartments
McFarlane Toys Spawns New ‘Phygital’ Collectibles For Fans
By Gary Symons TLL Editor in Chief The company that launched the Spawn franchise is now spawning a collection of new 'phygital' products. McFarlane Toys, the toy company founded by comic book creator Todd McFarlane, will be releasing its first-ever digital collection featuring classic McFarlane Toys' characters including Spawn, The Redeemer, and The Clown, with the first … [Read more...] about McFarlane Toys Spawns New ‘Phygital’ Collectibles For Fans
Fanatics Dives Into NFTs With Majority Stake in Candy Digital
North America's largest fan merchandise company, Fanatics, has launched a new NFT (non-fungible token) service known as Candy Digital to leverage its wide range of sports collectibles and major league licenses. Fanatics describes Candy Candy Digital (www.candy.com) as a "next generation digital collectible company" that is entering the NFT space with three of the world's most … [Read more...] about Fanatics Dives Into NFTs With Majority Stake in Candy Digital
WTF Are NFTs, And Why Should You Care? Find Out In This Video
By Gary Symons TLL Editor in Chief If you've read recent articles in TLL about the rise of NFTs, or Non-Fungible Tokens, you'd know I am not a fan of the technology, nor how it is being used in the art and licensing industries right now. The main reason for that is the shocking amount of energy used by the cryptocurrencies that are at the heart of NFT technology. As of last … [Read more...] about WTF Are NFTs, And Why Should You Care? Find Out In This Video
Special Report: The Downside of NFTs
By Gary Symons TLL Editor in Chief If you're like me, you've likely been reading about the recent NFT craze and wondering if these 'Non-Fungible Tokens' will be used in the licensing industry as a means to establish intellectual property ownership and licensing rights. The answer is both yes ... and maybe no. Most of the news about NFTs over the past month has focused on … [Read more...] about Special Report: The Downside of NFTs
Topps Releases the Monster of All NFTs
Collectibles Leader Topps Digital Issuing Godzilla NFT Collectibles on March 31 If you've been reading a lot about NFTs and were wondering when it would hit the world of licensing ... it already has, as collectibles firm Topps Digital continues to introduce exciting new products on the WAX Blockchain. Tomorrow, on March 31, Topps will conintue to build on its reputation as … [Read more...] about Topps Releases the Monster of All NFTs