The Licensing Letter

The Point.1888

Getting to The Point.1888: The Will Stewart Interview

By Gary Symons TLL Editor in Chief The brand licensing agency The Point.1888 was founded in 2014, just one decade ago, but there’s a good argument to be made that it has the longest history in the entire industry. In fact, the numerals ‘1888’ refer to that history, as the original company was founded that year in the outskirts of London. “My great great grandfather … [Read more...] about Getting to The Point.1888: The Will Stewart Interview

Anthem Publishing the Official Pinch of Nom Magazine

By Allison Watkinson TLL Reporter The Point.1888 has brokered a partnership between Anthem Publishing and the Pinch of Nom food brand for an official Pinch of Nom magazine. Pinch of Nom (PON) is a healthy eating and recipe brand that was launched in 2016 by Kate and Kay Allinson. The culinary brand focuses on providing its readers with healthy recipes, advice and support … [Read more...] about Anthem Publishing the Official Pinch of Nom Magazine

The Point.1888 Named Licensing Agency for The Art of Drag

By Allison Watkinson TLL Reporter The Art of Drag has named The Point.1888 as its UK-based brand licensing representative ahead of this year's BLE event. As a licensing representative for The Art of Drag, The Point.1888 has been selected to develop a retail-focused brand extension program for the property, as well as provide strategic consultation services to The Art of Drag … [Read more...] about The Point.1888 Named Licensing Agency for The Art of Drag

Redan Publishing Signs Up With David Walliams for a ‘Bag O’ Fun’

By Gary Symons TLL Editor in Chief The Point.1888 and HarperCollins Children’s Books have just signed Redan Publishing to publish the Official World of David Walliams Magazine. The first ever The World of David Walliams Bag O’ Fun magazine hit news stands this summer on Aug. 13. “We are truly delighted to bring to market this unique magazine that brings together an … [Read more...] about Redan Publishing Signs Up With David Walliams for a ‘Bag O’ Fun’

Moomin Celebrates 80 Years With New Licensing Partners

By Allison Watkinson TLL Reporter The Point.1888 has secured four new licensees for the 80th anniversary of the Moomin characters brand. The partners will join a large portfolio of licensees that covers a wide range of categories. The Point.1888 says it's thrilled to have recently added Blade & Rose (Infant Apparel), Licensed to Charm (Jewellery), Practical … [Read more...] about Moomin Celebrates 80 Years With New Licensing Partners

Team GB and The Point.1888 Sign New Licensees for Olympic Games

By Allison Watkinson TLL Reporter The Point.1888 has secured several new licensees for Team GB's consumer products program ahead of the Paris 2024 Olympic Games. Team GB is the national Olympic team of Great Britain and Northern Ireland, and the main athletic branch of the privately-funded British Olympic Association (BOA). Supported by The Point.1888 agency, Team GB’s … [Read more...] about Team GB and The Point.1888 Sign New Licensees for Olympic Games

Who’s News: Spotlight.1888 Appoints Mary Lewis As Retail Manager

By Allison WatkinsonTLL ReporterSpotlight.1888 has hired Mary Lewis as its new retail manager to aid in meeting the needs of the agency's growing client base. Owned by True Purpose Enterprises, Spotlight.1888 is a retail services agency that helps its clients with product development, merchandising, advertising, licensing strategy, brand management and more. Prior to joining … [Read more...] about Who’s News: Spotlight.1888 Appoints Mary Lewis As Retail Manager

The Point.1888 Secures Licensing Partnerships For The Repair Shop

By Allison WatkinsonTLL ReporterThe Point.1888 has secured additional licensing partnerships and product launches for BBC's primetime brand, The Repair Shop. The Repair Shop is a reality TV series which follows a team of experts from various disciplines as they work to restore family heirlooms and antiques. The licensing partnerships and product launches secured for The Repair … [Read more...] about The Point.1888 Secures Licensing Partnerships For The Repair Shop

True Purpose Enterprises Launches New Culinary Licensing Agency

By Allison WatkinsonTLL ReporterTrue Purpose Enterprises has launched a new brand management business called Eighty Ate for food and beverage licensing. Eighty Ate will offer services to culinary businesses who seek to enter additional retail markets, as well as non-food brands which intend to expand into the food and beverage categories. Formerly run within The Point.1888 as a … [Read more...] about True Purpose Enterprises Launches New Culinary Licensing Agency

Who’s News: The Point.1888 Parent Company Appoints New Board

By Allison Watkinson TLL Reporter True Purpose Enterprises has created a Group Board to represent the interests of its subsidiary agencies The Point.1888, Spotlight.1888 and Story.1888. The new Group Board will consist of True Purpose Enterprises' CEO and CCO alongside members of each agency's senior staff. The Group Board's newly promoted senior staff include Hannah Redler … [Read more...] about Who’s News: The Point.1888 Parent Company Appoints New Board