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Home » video game licensing

Apparel Licensing: ZARA Launches Collection Based on Hit Video Game Cuphead

June 27, 2022

The best-selling video game Cuphead will be immortalized in a new fashion collection from Zara, the Inditex Group’s popular apparel retailer. The collection is being brought out through a deal between King Features Syndicate, a… . . . read more

Game Licensing: The Op’s Games Licensed for Use on Infinity Game Table

June 23, 2022

By Allison Watkinson TLL Reporter Arcade1Up has partnered with The Op to bring their licensed games to Arcade1Up’s gaming device, the Infinity Game Table. The Infinity Game Table is a hybrid gaming table with a… . . . read more

Layer Debuts New Marketplace for Video Game Licensing

June 21, 2022

By Gary Symons TLL Editor in Chief Layer Licensing is introducing a brand new marketplace approach to licensing IP for games, simplifying the process of finding and securing the rights. The Australian start-up Layer just launched its… . . . read more

Licensing Deal Brings Angry Birds Up Close and Personal

June 8, 2022

By Allison Watkinson TLL Reporter Electric Gamebox has announced a licensing partnership with Rovio Entertainment to launch an interactive and high-tech Angry Birds game experience. Electric Gamebox delivers hyper-immersive games in interactive digital smart rooms… . . . read more

Commentary: Why You Should Target Games For Your Intellectual Property

June 7, 2022

Commentary: Why You Should Target Games For Your IP at Licensing Expo 2022 Featured Content From Layer Licensing Licensing Expo is a fantastic event to find new licensing opportunities for your IP. Licensing professionals from… . . . read more

Film Licensing: Cult Hit Evil Dead Transformed Into Video Game

May 16, 2022

By Allison Watkinson TLL Reporter Saber Interactive and Boss Team Games have officially released the highly-anticipated multiplayer action adventure Evil Dead: The Game. Evil Dead: The Game is the first multi-platform console and PC game… . . . read more

Literary Licensing: EA Games Developing Lord of the Rings For Mobile

May 9, 2022

Electronic Arts has partnered with Middle-earth Enterprises on the development of a new free-to-play mobile game. Middle-earth Enterprises, a division of The Saul Zaentz Company, owns exclusive worldwide rights to motion picture, merchandising, stage and… . . . read more

Hit Game Star Stable Gallops Into Global Toy Deal With Just Play!

May 3, 2022

The Swedish games company Star Stable Entertainment has signed a global toy deal with leading consumer products company Just Play. Just Play was founded by two toy industry veterans, Charlie Emby and Geoffrey Greenberg, in 2010 and has risen… . . . read more

TV Licensing: Find Out if You’re Smarter Than a 5th Grader With New App

April 27, 2022

The popular show Are You Smarter Than A 5th Grader? is being turned into an app, thanks to a licensing deal between THQ Nordic and MGM. The two companies have announced plans to bring the classic Are… . . . read more

M&M’s Adventure goes mobile with Tilting Point and Gear Inc.

April 4, 2022

By Allison Watkinson TLL Reporter Leading free-to-play games publishers Tilting Point and Gear Inc, have announced that the Mars Retail Group’s licensed puzzle game M&M’S Adventure is now available on mobile devices. M&M’S Adventure includes… . . . read more


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