By Allison Watkinson TLL Reporter Novel Entertainment has partnered with P2 Games to develop and launch a new racing game for its Horrid Henry brand. ‘Horrid Henry’s Krazy Karts’ will initially be available exclusively from… . . . read more
Take Two Acquires Zynga for $12.7B To Create Video Gaming Giant
January 19, 2022
Gary Symons TLL Editor in Chief Almost buried under the flurry of news about Microsoft’s landmark acquisition of Activision Blizzard, Take Two’s merger with Zynga is also a key moment for the video gaming industry…. . . . read more
Video Game Licensing: EA Games Unveils Major Improvements to FIFA Mobile Game
January 18, 2022
By Allison Watkinson TLL Reporter Electronic Arts has launched an expansive update to its licensed mobile game EA SPORTS FIFA Mobile, setting it up for live service for years to come. The game is produced… . . . read more
Minecraft Smashes Record For YouTube Views
December 17, 2021
Video gaming is obviously a huge business, but people sometimes forget that watching other people play video games is also a lucrative sector in itself. That was demonstrated again this week as Minecraft surpassed one… . . . read more
Character Licensing: Teletubbies Ushered Into Metaverse By Azerion
December 16, 2021
By Allison Watkinson TLL Reporter Virtual Reality gaming company Azerion is bringing Wildbrain’s popular Teletubbies into the metaverse. The licensing deal will see Teletubbies characters incorporated into the HotelHideaway and Habbo metaverses, with the release… . . . read more
Video Game Licensing: Ubisoft and Hasbro Launching Monopoly Madness
December 9, 2021
By Allison Watkinson TLL Reporter A new arena style video game called Monopoly Madness has been released for PC and gaming consoles by licensing partners Ubisoft and Hasbro. Monopoly Madness is an online multiplayer video… . . . read more
Video Game Licensing: Ubisoft Partners on High Tech Assassin’s Creed Apparel
December 8, 2021
By Allison Watkinson TLL Reporter Ubisoft has entered a partnership to develop a line of Assassin’s Creed clothing that unlocks digital rewards through purchases of apparel. The partnership between game giant Ubisoft, tech company Fabacus,… . . . read more
Entertainment Licensing: Banijay Launching Second Big Brother Mobile Game
December 7, 2021
Banijay Brands has extended its licensing deal with 9th Impact for development of a new Big Brother mobile game. As well, 9th Impact is partnering with a leading free-to-play games publisher, Tilting Point, for the… . . . read more
Comic Book Licensing: Marvel’s Future Revolution Named By Apple As Top App
December 3, 2021
Apple has named the top apps in its app stores for iPhone, iPad and computers, and among them is a video game licensed from Disney’s Marvel franchise. MARVEL Future Revolution, the latest collaboration between Netmarble… . . . read more
Video Game Licensing: Crayola App Debuts at #1 in Apple Arcade Thanks To Red Games Partnership
November 8, 2021
A new app from Crayola debuted on the Apple Arcade store at Number One, inspiring the crayon company to expand its licensing partnership with Red Games Co. Crayola originally began working in close collaboration with… . . . read more