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Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts

Literary Licensing: EA Games Developing Lord of the Rings For Mobile

Electronic Arts has partnered with Middle-earth Enterprises on the development of a new free-to-play mobile game. Middle-earth Enterprises, a division of The Saul Zaentz Company, owns exclusive worldwide rights to motion picture, merchandising, stage and… . . . read more

Hit Game Star Stable Gallops Into Global Toy Deal With Just Play!

The Swedish games company Star Stable Entertainment has signed a global toy deal with leading consumer products company Just Play. Just Play was founded by two toy industry veterans, Charlie Emby and Geoffrey Greenberg, in 2010 and has risen… . . . read more

TV Licensing: Find Out if You’re Smarter Than a 5th Grader With New App

The popular show Are You Smarter Than A 5th Grader? is being turned into an app, thanks to a licensing deal between THQ Nordic and MGM. The two companies have announced plans to bring the classic Are… . . . read more

M&M’s Adventure goes mobile with Tilting Point and Gear Inc.

By Allison Watkinson TLL Reporter Leading free-to-play games publishers Tilting Point and Gear Inc, have announced that the Mars Retail Group’s licensed puzzle game M&M’S Adventure is now available on mobile devices. M&M’S Adventure includes… . . . read more

Video Game Licensing: PhatMojo Named Master Toy Partner For Poppy Playtime

By Allison Watkinson TLL Reporter EnchantedMob Inc. and PhatMojo have announced a global licensing deal for the terrifying indie video game, Poppy Playtime. Under the terms of the deal, PhatMojo will serve EnchantedMob as its… . . . read more

Food Licensing: Gamer Brand Hyperkin Announces Delicious Deal With Kraft Heinz

The gaming hardware producer Hyperkin has announced they will be partnering with Kraft Heinz to produce snack-related gaming accessories. Brokered by Kraft Heinz’s licensing agency Brand Central, the deal will see Hyperkin using the most… . . . read more

Terrifying Deal Sees The Ring Girl Joining Dead By Daylight Video Game

By Allison Watkinson TLL Reporter Behaviour Interactive and the Kadokawa Corporation have partnered on the upcoming release of a licensed Dead By Daylight Chapter based on the popular horror franchise Ringu. The cult favorite Japanese… . . . read more

Mergers & Acquisitions: Sony Acquires Bungie As Video Gaming Land Rush Continues

By Gary Symons TLL Editor in Chief Sony Interactive Entertainment has agreed to acquire Bungie for $3.6 billion, as gaming conglomerates continue to gobble up indie developers. Bungie is certainly among the most successful game… . . . read more

Dorian and Lionsgate Partner to Increase Opportunities for Women in Gaming

By Allison Watkinson TLL Reporter The female-focused game creation platform Dorian has partnered with global content leader Lionsgate for a licensed Blair Witch game contest. But beyond that limited partnership is a much greater goal… . . . read more

TV Series Licensing: Novel Entertainment Signs Horrid Deal With P2 Games

By Allison Watkinson TLL Reporter Novel Entertainment has partnered with P2 Games to develop and launch a new racing game for its Horrid Henry brand. ‘Horrid Henry’s Krazy Karts’ will initially be available exclusively from… . . . read more