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Take Two Acquires Zynga for $12.7B To Create Video Gaming Giant

Gary Symons TLL Editor in Chief Almost buried under the flurry of news about Microsoft’s landmark acquisition of Activision Blizzard, Take Two’s merger with Zynga is also a key moment for the video gaming industry…. . . . read more

Video Game Licensing: EA Games Unveils Major Improvements to FIFA Mobile Game

By Allison Watkinson TLL Reporter Electronic Arts has launched an expansive update to its licensed mobile game EA SPORTS FIFA Mobile, setting it up for live service for years to come. The game is produced… . . . read more

Minecraft Smashes Record For YouTube Views

Video gaming is obviously a huge business, but people sometimes forget that watching other people play video games is also a lucrative sector in itself. That was demonstrated again this week as Minecraft surpassed one… . . . read more

Character Licensing: Teletubbies Ushered Into Metaverse By Azerion

By Allison Watkinson TLL Reporter Virtual Reality gaming company Azerion is bringing Wildbrain’s popular Teletubbies into the metaverse.  The licensing deal will see Teletubbies characters incorporated into the HotelHideaway and Habbo metaverses, with the release… . . . read more

Video Game Licensing:  Ubisoft and Hasbro Launching Monopoly Madness

By Allison Watkinson TLL Reporter A new arena style video game called Monopoly Madness has been released for PC and gaming consoles by licensing partners Ubisoft and Hasbro. Monopoly Madness is an online multiplayer video… . . . read more

Video Game Licensing: Ubisoft Partners on High Tech Assassin’s Creed Apparel

By Allison Watkinson TLL Reporter Ubisoft has entered a partnership to develop a line of Assassin’s Creed clothing that unlocks digital rewards through purchases of apparel.  The partnership between game giant Ubisoft, tech company Fabacus,… . . . read more

Entertainment Licensing: Banijay Launching Second Big Brother Mobile Game

Banijay Brands has extended its licensing deal with 9th Impact for development of a new Big Brother mobile game. As well, 9th Impact is partnering with a leading free-to-play games publisher, Tilting Point, for the… . . . read more

Comic Book Licensing: Marvel’s Future Revolution Named By Apple As Top App

Apple has named the top apps in its app stores for iPhone, iPad and computers, and among them is a video game licensed from Disney’s Marvel franchise. MARVEL Future Revolution, the latest collaboration between Netmarble… . . . read more

Video Game Licensing: Crayola App Debuts at #1 in Apple Arcade Thanks To Red Games Partnership

A new app from Crayola debuted on the Apple Arcade store at Number One, inspiring the crayon company to expand its licensing partnership with Red Games Co. Crayola originally began working in close collaboration with… . . . read more

Video Game Licensing: Funrise and Psyonix Partner On Rocket League Replica Cars

The toymaker Funrise has partnered with video game developer Psyonix to bring its popular Rocket League cars into the real world as remote control vehicles. In a deal brokered by IMG, Funrise is creating a… . . . read more