By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Facebook Launches Metaverse With ‘Horizon Workrooms’
By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Facebook Launches Metaverse With ‘Horizon Workrooms’
By Gary Symons TLL Editor in Chief If you're a subscriber to The Licensing Letter's monthly magazine, you likely have already read how the rapidly developing 'Metaverse' is about to transform the licensing industry. In the August edition of The Licensing Letter, we presented a major report on how the Metaverse is being developed, which companies are leading the … [Read more...] about Facebook Launches Metaverse With ‘Horizon Workrooms’
Brand Liaison Secures Trollface Deals For Baozou
If you spend any time on Internet forums, you already know Trollface, the meme designed to poke fun at internet trolls since 2008. Now, Baozou Ltd. has announced it has signed three new licensing deals for Trollface, one of the world's most popular memes. Baozou says its licensing agent The Brand Liaison has secured new licensing deals with YouTooz, Brisco Apparel and Just … [Read more...] about Brand Liaison Secures Trollface Deals For Baozou
Moonbug Signs Global Music Deal With Universal
Children's programming studio Moonbug Entertainment has signed an exclusive global music deal with Universal Music Group. While its main focus is on children's shows, music is a major part of Moonbug's offerings in programs like CoComelon and Blippy. Under the terms of the agreement, UMG will provide worldwide distribution, publishing and licensing for the Moonbug Music label … [Read more...] about Moonbug Signs Global Music Deal With Universal
Nelvana Named As Care Bears Rep In Canada
The Care Bears are spreading the love in Canada through Nelvana, a children's show producer and distributor owned by Corus Entertainment. Cloudco Entertainment, which owns the Care Bears brand, says Nelvana has been appointed as the licensing representative for Care Bears in Canada. Nelvana is tasked with seeking out new licensing deals and working with existing licensees for … [Read more...] about Nelvana Named As Care Bears Rep In Canada
Endemol Shine Names New VP of Licensing for North America
Endemol Shine North America says it has promoted Scott Shillet to the position of Vice President of Licensing for North America, after a successful run as Executive Director of Licensing. Endemol Shine North America, as a division of Banijay, has a thriving licensing business globally, and the company says Shillett has been a big part of their story, said President & Chief … [Read more...] about Endemol Shine Names New VP of Licensing for North America
Ashley Maidy Appointed Head of CP At Riot Games
By Gary Symons TLL Editor in Chief Riot Games says it has appointed Ashley Maidy as its new Head of Global Consumer Products. Riot is the gaming developer and publisher known for global hit PC games such as League of Legends and VALORANT, both of which have become major vehicles for licensing deals and consumer products. With CP becoming such a big part of the company's … [Read more...] about Ashley Maidy Appointed Head of CP At Riot Games
NHL To Allow Sponsor Patches On Jerseys
The world's fastest sport may become the world's fastest billboard, as the National Hockey League is looking to boost its sponsorship revenue by allowing sponsorship patches on team jerseys, starting in 2022. The Associated Press broke the news, saying the league's Board of Governors had unanimously approved the move. The strategy shift is not a total surprise, as the NHL added … [Read more...] about NHL To Allow Sponsor Patches On Jerseys
Funko Appoints New Sales Director For EMEA
The pop culture collectible company Funko has reinforced its sales team in the EMEA region with the appointment of Karen Athill. Formerly the sales director at MGA Entertainment, Athill will join the Funko team in Europe as the regional sales director, continuing what Funko has described as its "phenomenal European takeover." Funko says they are thrilled to have Athill on the … [Read more...] about Funko Appoints New Sales Director For EMEA