By Gary Symons TLL Editor in Chief Hasbro and Marvel have come together to put some magic in the hands of fans through a new Magic: The Gathering card set. It's big news for Marvel fans who are also players of the immensely popular roleplaying game, although those players will have to wait until 2025. Marvel and Hasbro announced this week they are expanding their … [Read more...] about Character Licensing: Wizards of the Coast and Marvel Form a “Magic” Partnership
Publishing
Mattel Partners with ABRAMS, IDW for ‘Monster High’ Novels and Comics
By Gary Symons TLL Editor in Chief Mattel is launching a publishing program for its Monster High franchise with publishers ABRAMS and IDW. The Monster High publishing program will launch with two novels from ABRAMS and a comic book series by IDW, following years of demand from the brand’s dedicated fan base. Founded in 1949, ABRAMS was the first company in the … [Read more...] about Mattel Partners with ABRAMS, IDW for ‘Monster High’ Novels and Comics
Wondery Assembles A-List Talent For New Grinch Podcast
By Gary Symons TLL Editor in Chief He started out as a mean one, and ended up as one mean podcaster. The Amazon-owned podcast network Wondery has announced a partnership with Dr. Seuss Enterprises to launch a hilarious new podcast. Called ’Tis The Grinch Holiday Talk Show’, the original new podcast series features a selection of top drawer acting … [Read more...] about Wondery Assembles A-List Talent For New Grinch Podcast
Publishing: Curtis Jumps Off the Funny Pages And Into New Book
By Gary Symons TLL Editor in Chief The award-winning comic strip Curtis will be featured in a new book in a partnership between King Features and Drawn & Quarterly. The book will be a collected edition of favorite strips over the years from the classic syndicated comic by artist and writer Ray Billingsley. The new tome is a collaboration between King Features … [Read more...] about Publishing: Curtis Jumps Off the Funny Pages And Into New Book
Metrostar Trumpets Four New Partners For Elmer the Patchwork Elephant
By Gary Symons TLL Editor in Chief In the run up to Elmer’s 35th anniversary in 2024, licensing agency Metrostar has announced four new partners for the popular children’s book character. Elmer the Patchwork Elephant (often shortened to Elmer) is a children's picture book series by the British author David McKee. The first Elmer book was published by Dobson Books in … [Read more...] about Metrostar Trumpets Four New Partners For Elmer the Patchwork Elephant
‘Arthur’ Creator Marc Brown Hops Into New Kids Series With CBC
By Allison Watkinson TLL Reporter Epic Story Media (ESM) and CBC Kids have confirmed a licensing agreement for the new preschool comedy series Hop. Created by Marc Brown, the Hop animated series follows group of friends that is led by an enthusiastic frog named Hop who has one leg that is shorter than the other. ESM has engaged the non-profit organization RespectAbility as … [Read more...] about ‘Arthur’ Creator Marc Brown Hops Into New Kids Series With CBC
Surge Licensing and Genuine Entertainment Sign New Partners for Webtoon’s Digital Comics
By Allison WatkinsonTLL ReporterSurge Licensing and Genuine Entertainment have secured a range of licensing partners for several of Webtoon's top-performing Webtoon Originals. The new licensing partners for the Webtoon's platform include Bioworld, Walter Foster, FiGPiN, and Event Merchandising.The licensed fashion manufacturer, Bioworld, has been appointed as the master apparel … [Read more...] about Surge Licensing and Genuine Entertainment Sign New Partners for Webtoon’s Digital Comics
Justice Brings Grinch Apparel Collection to Walmart for the Holidays
By Allison Watkinson TLL Reporter Dr. Seuss Enterprises has partnered with the Justice apparel brand for a licensed holiday fashion collection inspired by The Grinch. Justice is a tween fashion brand that offers a wide range of clothing, accessories, personal care and home décor products that are intended for six to twelve-year-old girls. Since its acquisition by … [Read more...] about Justice Brings Grinch Apparel Collection to Walmart for the Holidays
TeamTO Adapts Elisabeth: Princess of Versaille As Animated Series
By Allison Watkinson TLL Reporter TeamTO has acquired the rights to adapt the Elisabeth: Princess of Versailles book series into an animated production. TeamTO is a French childrens' entertainment company that focuses on producing film and TV content based on both licensed and internally-developed IP. TeamTO's productions air on broadcasting and streaming channels … [Read more...] about TeamTO Adapts Elisabeth: Princess of Versaille As Animated Series
Empire Multimedia to Represent Princess Sam in Asia-Pacific Region
By Allison Watkinson TLL Reporter Princess Sam Consumer Products (PSCP) has appointed Empire Multimedia Corporation as its licensing agent for Tara Duncan across multiple territories in the Asia-Pacific region. Empire Multimedia Corporation (EMC) is a marketing and licensing company that specializes in brand management and character licensing. “With more than three … [Read more...] about Empire Multimedia to Represent Princess Sam in Asia-Pacific Region