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Experiential Licensing

M&A, Experiential & Legal

April 9, 2018

Universal Brand Development and Film Concerts Live! launch Jurassic World in Concert; the world premiere features the National Symphony Orchestra performing the complete Jurassic World score live as the 2015 movie is projected in HD onto a massive screen. The opening night will take place on May 30 with a special concert at the Kennedy Center in Washington D.C. This is a … [Read more...] about M&A, Experiential & Legal

Experiential, New Media & Partnerships

April 3, 2018

Asmodee Group launches a new division devoted to developing content based on its owned IP, primarily through strategic partnerships and licensing. Asmodee Entertainment will be the launching ground for new films, TV series, and comics and graphic novels. Already in development is a film based on the board game Catan, which is being adapted by Sony Pictures. DC Entertainment … [Read more...] about Experiential, New Media & Partnerships

M&A & Experiential

March 12, 2018

American households are loading up on credit card debt, according to data from the Federal Reserve and a related study by WalletHub. By the end of 2017, credit card debt in the U.S. reached $1.01 trillion, beating out the previous record of $984 billion at the end of 2008 and the start of 2009, the tipping point of the Great Recession. Just this past holiday season, WalletHub … [Read more...] about M&A & Experiential

Streaming & Experiential Power Up

February 12, 2018

DreamWorksTV, a division of Awesomeness that creates family-friendly digital content distributed via YouTube, partners with Amazon to launch its first subscription offering. The individual OTT network will offer exclusive programming including Schneck & Eck Crack The Case, Action Figures In Action, Secret Agent Challenge, and Neighborhood Super Watch. Global streaming … [Read more...] about Streaming & Experiential Power Up

Entertaining Deals & Experiences

January 29, 2018

Bells are ringing for the latest royal marriage, this time between Nick Jr. and Thomas & Friends. A new agreement between parents Mattel and Nickelodeon will see new seasons of Thomas & Friends premiere on the kid's channel, with specials set to air on the Nickelodeon network throughout the year. Nick will also serve as Mattel's exclusive U.S. agent for Thomas merch … [Read more...] about Entertaining Deals & Experiences

Experiential Licensing: Targeting Travelers

January 16, 2018

Globally, the fastest-growing consumer segments are spenders hailing from Asia and, more generally, Millennials. These two cohorts are more likely then ever to spend money on an experience, rather than on some consumer good. According to Expedia’s 2018 Air Travel Outlook Report, for example, 74% of 18–65 year-olds would rather spend their money on experiences than possessions, … [Read more...] about Experiential Licensing: Targeting Travelers

Year in Review: A Study in Contrasts

January 8, 2018

In 2016, we tracked 2.7% growth worldwide from the previous year to bring licensed retail sales up to a record $167.5 billion. The U.S./Canada was responsible for over 60% of that total (with almost $106.6 billion in sales) and provided much of the impetus for growth worldwide—the territory grew 3.2% in licensed sales from the previous year. This year, we saw the largest Black … [Read more...] about Year in Review: A Study in Contrasts

Guess Who’s Back

November 17, 2017

By: Karina Masolova, karina@plainlanguagemedia.com Nostalgia remains strong for retro brands—and it's not just '50s and '60s-inspired designs, icons, and goods. The '90s counts, too. We review the top retro announcements this week. Epic Rights signs *NSYNC, one the bestselling bands of all-time with over 70 million records sold, in time for the 20th anniversary of the pop … [Read more...] about Guess Who’s Back

New Content Generation & Experiential News

October 13, 2017

Hasbro opens a new film studio, Allspark Pictures, to be led by Greg Mooradian. Mooradian will begin overseeing the division's film and television production in January. Italian prodco Rainbow acquires a majority stake in entertainment media group Iven. The first collaboration is an untitled young adult TV series based on a graphic novel; the second a theatrical adaptation of … [Read more...] about New Content Generation & Experiential News

M&A & Promotions

October 9, 2017

CORRECTION: On Sept. 9, we reported a new “patent cross-licensing” deal between Scientific Games and Intl. Game Technology (IGT). The agreement only covers "game features" patents, and does not, as our earlier story might have suggested, cover other types of intellectual property such as brand licenses. Learfield and IMG make their union official, formally announcing a … [Read more...] about M&A & Promotions

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