By Allison Watkinson TLL Reporter Reebok and Hasbro are launching a licensed children's footwear collection inspired by the My Little Pony entertainment brand. Created as a toy line in 1983, Hasbro's My Little Pony brand has expanded into a multi-platform entertainment franchise that includes a wide array of animated content, games, toys, licensed consumer products, … [Read more...] about Reebok Producing ‘Horseshoes’ With My Little Pony Footwear Collection
Fashion
London’s Savile Row Company Expanding Through Partnership With Brand Liaison
By Allison Watkinson TLL Reporter Savile Row London has appointed The Brand Liaison to expand its North American licensing program into additional product categories. Founded in 1938, Savile Row London is a ready-to-wear apparel brand that is designed and manufactured by the Savile Row Company. The Brand Liaison is a US-based agency that provides licensors and … [Read more...] about London’s Savile Row Company Expanding Through Partnership With Brand Liaison
Rimmel’s Madame Web Makeup, Red Robin Gets Juicier, Netflix-Flavored Wine
Rimmel has partnered with Marvel to launch a new makeup collection to celebrate Sony's upcoming Madame Web movie. The film tells the origin story of one of Marvel publishing's most enigmatic heroines in this spin-off from the Spider-Man comics. The film stars Dakota Johnson as Cassandra Webb, Sydney Sweeney, Isabella Merced and Celeste O'Connor. The products in the … [Read more...] about Rimmel’s Madame Web Makeup, Red Robin Gets Juicier, Netflix-Flavored Wine
Bruce Wayne Inspired Home Collection Gives You a Classy Place to Hang Your Bat Cape
By Allison Watkinson TLL Reporter Formitalia Group and Warner Bros. Discovery Global Consumer Products have entered a licensing partnership for a new Bruce Wayne inspired homeware collection. The upcoming Wayne Enterprises home collection will include a wide range of interior design products such as living room furniture, bedroom sets, office furniture, lighting and home … [Read more...] about Bruce Wayne Inspired Home Collection Gives You a Classy Place to Hang Your Bat Cape
Nike Suing Sneaker Designer on Allegations of Trademark Infringement
By Gary Symons TLL Editor in Chief Footwear and fitness giant Nike is suing a small sneaker designer for allegedly putting out copies of its Air Jordan 1 High sneakers. In a complaint filed in New Jersey District Court Jan. 25, Nike called Global Heartbreak founder Naadier Riles a "bootlegger" (pun intended?), saying the designer essentially copied its Air Jordans, and put … [Read more...] about Nike Suing Sneaker Designer on Allegations of Trademark Infringement
Millie Bobby Brown Launches Licensed Ready-to-Wear Line
By Allison Watkinson TLL Reporter Actress and entrepreneur, Millie Bobby Brown, has launched a new ready-to-wear Florence by Mills Fashion line in collaboration with Delta Galil USA. The Florence by Mills Fashion brand will specialize in comfortable and size-inclusive clothing that utilizes recyclable fabrics, biodegradable poly bags, natural corozo buttons, and … [Read more...] about Millie Bobby Brown Launches Licensed Ready-to-Wear Line
True Religion Puts Its Faith in Orly for New Footwear Line
By Gary Symons The LA-based jeans and apparel company True Religion will release a new footwear line in partnership with Orly Corporation. The new collection, following the same design cues that have made True Religion a global success story, will launch in Fall 2024. “As we continue to broaden our lifestyle portfolio, we’re pleased to enter into a new footwear partnership,” … [Read more...] about True Religion Puts Its Faith in Orly for New Footwear Line
Uniqlo Sues Shein Over Alleged Imitation of Its Hit ‘Mary Poppins’ Bag
By Gary Symons TLL Editor in Chief Japanese fashion giant Uniqlo is suing rival Chinese online retailer Shein over allegations selling copies of the so-called 'Mary Poppins' bag. The distinctive crescent shaped purse—officially known as the 'round mini'—has been a huge seller for Uniqlo, particularly after it went viral on TikTok for how many items it can carry despite its … [Read more...] about Uniqlo Sues Shein Over Alleged Imitation of Its Hit ‘Mary Poppins’ Bag
Artist/Designer Nikki Chu To Release Collection for Leftbank Art
By Gary Symons TLL Editor in Chief The The celebrated American interior designer and artist Nikki Chu and wall décor company Leftbank Art will debut a new collection at the Atlanta Market. The big reveal will also be on display at the upcoming Las Vegas Market, showing off a stunning new 22-piece collection that features the celebrity designers' signature style of … [Read more...] about Artist/Designer Nikki Chu To Release Collection for Leftbank Art
Safilo Aids Hugo Boss In Its ‘Claim 5’ Growth Strategy
By Allison Watkinson TLL Reporter Safilo Group and Hugo Boss have announced an early renewal of their global licensing agreement for the Boss and Hugo eyewear collections. The renewed agreement is intended to support the Hugo Boss company's international expansion strategy that it has labelled 'CLAIM 5'. This CLAIM 5 strategy aims to double Hugo Boss's revenue by 2025 … [Read more...] about Safilo Aids Hugo Boss In Its ‘Claim 5’ Growth Strategy