By Allison Watkinson TLL Reporter Sesame Workshop has launched two collaborative licensing partnerships with Kenneth Cole and Kidz Toyz.Selected to close out Kenneth Cole's fortieth anniversary, the Sesame Workshop partnership has released a co-branded capsule collection to support the mental health and well-being of children and families.“As a father, a designer, and founder … [Read more...] about Sesame Workshop Launches New Partnerships with Kenneth Cole and Kidz Toyz
Fashion
NFT Licensing: Okay Bears Launches T-Shirt Collection with Zara
By Allison Watkinson TLL Reporter The Okay Bears NFT brand has partnered with Zara to launch its first officially licensed apparel collection.The licensed Okay Bears x Zara fashion collection includes branded t-shirt designs adorned with iconography and images from Okay Bears NFTs.The licensing deal with Zara was facilitated by Okay Bears’ exclusive licensing agency IMG, in … [Read more...] about NFT Licensing: Okay Bears Launches T-Shirt Collection with Zara
Jazwares Debuts Squishmallows Fashion Collection with H&M
By Allison Watkinson TLL Reporter Jazwares has collaborated with H&M to launch a licensed apparel and accessories collection based on the Squishmallows plush line.The licensed apparel and accessories collection is inspired by the ultra-soft material of Squishmallows plush toys.The co-branded products feature several licensed Squishmallows characters such as Cam the Cat, … [Read more...] about Jazwares Debuts Squishmallows Fashion Collection with H&M
Snowtap Design Signs Misirli as First Licensed Apparel Partner
By Allison Watkinson TLL Reporter The Snowtap graphic design brand has appointed Misirli to produce its first licensed apparel and accessories collection.Misirli is a manufacturing and supply company that creates apparel and accessories for both wholly-owned and licensed brands.“Our design development team is known for its creativity and understanding of trends and we’re … [Read more...] about Snowtap Design Signs Misirli as First Licensed Apparel Partner
Fashion Brand Kappa Named Official Outfitter for 24 Hours of Le Mans
By Allison Watkinson TLL Reporter The Italian fashion house Kappa was named as outfitter for the 24 Hours of Le Mans by the Automobile Club de l’Ouest (ACO). The 2024 Le Mans race is expected to run before a full house, as the ACO has reported "unprecedented ticket sales" for what many consider the world's premiere auto racing event. Along with the Monaco Grand Prix … [Read more...] about Fashion Brand Kappa Named Official Outfitter for 24 Hours of Le Mans
Teddy Fresh Unveils Exclusive Collaboration with Magic The Gathering
By Allison Watkinson TLL Reporter The Teddy Fresh fashion brand has announced a new licensing collaboration with the fantasy gaming franchise Magic: The Gathering.Magic The Gathering is a long-standing fantasy entertainment franchise that provides multi-media content through tabletop trading card games, licensed consumer goods, digital games, novels, comic books, and more.The … [Read more...] about Teddy Fresh Unveils Exclusive Collaboration with Magic The Gathering
Two Men Arrested As Feds Seize $1 Billion in Counterfeit Designer Goods
By Gary Symons TLL Editor in Chief Federal prosecutors arrested two men Nov. 15 in what they say was the largest-ever seizure of counterfeit goods in US history. The investigators seized more than 200,000 counterfeit handbags, clothes and other luxury items worth $1.03 billion. The indictments of Adama Sow and Abdulaj Jalloh were unsealed, … [Read more...] about Two Men Arrested As Feds Seize $1 Billion in Counterfeit Designer Goods
Perry Ellis Launches New ELLA/Rafaella Collection of Women’s Apparel
By Gary Symons TLL Editor in Chief The global fashion house Perry Ellis just launched a new Rafaella line with an apparel collection for women called ELLA. The launch of ELLA/Rafaella is a more modern and trend-focused collection designed for work and play, offering a wide assortment of designs meant for the weekday and the weekend. The ELLA collection will … [Read more...] about Perry Ellis Launches New ELLA/Rafaella Collection of Women’s Apparel
King Ice Jewelry Putting the Shine On Sonic The Hedgehog
By Gary Symons TLL Editor in Chief Video game icon and movie star extraordinaire Sonic the Hedgehog is sporting some major bling these days, thanks to a partnership with King Ice. The SEGA-owned Sonic the Hedgehog brand has launched a new collection of jewelry with their LA-based partner King Ice. TLL previously covered King Ice as a major new player in the branded … [Read more...] about King Ice Jewelry Putting the Shine On Sonic The Hedgehog
Authentic Names Cole Hauser as Marketing Ambassador for Frye and Lucky Brand
By Allison Watkinson TLL Reporter Authentic Brands Group has appointed the American actor Cole Hauser as its newest ambassador for the Frye Company and Lucky Brand.“We are thrilled to welcome Cole Hauser to the Authentic family," said Authentic SVP, Stefani Fleurant. “Cole’s authenticity and timeless appeal align perfectly with the values of these brands. We believe that as the … [Read more...] about Authentic Names Cole Hauser as Marketing Ambassador for Frye and Lucky Brand