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Who’s News: Round-up of Licensing Appointments

February 19, 2021

Georgina Heatley Joins ARTiSTORY The artsy licensing firm ARTiSTORY has hired Georgina Heatley (pictured) as its new licensing and editorial assistant, joining company founders Yizan He and Natasha Dyson in their quest ‘transform artefacts to merchandise.’ ARTiSTORY was founded to help create well designed merchandise that is inspired by art and cultural works, and getting … [Read more...] about Who’s News: Round-up of Licensing Appointments

TikTok Enters The Octagon With UFC Partnership

February 19, 2021

TikTok isn't just a social media site; it's more of an entertainment conglomerate with a singular talent for licensing deals ... and the Chinese-owned company is proving it again with a multiyear deal announced with UFC, the world's premier Mixed Martial Arts (MMA) organization. UFC announced the deal last week as a way to increase its exposure across the TikTok multiverse, and … [Read more...] about TikTok Enters The Octagon With UFC Partnership

LEGO Named World’s Most Popular Kids Entertainment Brand

February 19, 2021

By Gary Symons TLL Editor in Chief According to a sweeping new report on brands for children, LEGO is now the most popular kids’ entertainment brand in the world, followed by Disney, Marvel, Barbie, and with Paw Patrol rounding out the Top 5.  The data comes via a report from Brand Trends, in which mothers provided answers to a survey on behalf of their children, from ages 0 … [Read more...] about LEGO Named World’s Most Popular Kids Entertainment Brand

Mattel TV Announces Two New Barbie Specials

February 18, 2021

Mattel has said it will be greatly increasing its film and television production efforts in 2021, and the company this week announced the launch of two new animated Barbie specials for streamers and broadcasters this spring. The first of the two specials is “Barbie & Chelsea The Lost Birthday,” the first dedicated television movie featuring Barbie’s younger sister Chelsea … [Read more...] about Mattel TV Announces Two New Barbie Specials

Kid Show Creator Ben Faulks Launches Egg Power Productions

February 18, 2021

Royal Television Society award winner and multiple BAFTA award nominee Ben Faulks—best known for co-creating and starring in the much-loved CBeebies brand Mr. Bloom’s Nursery—is launching his own production company, called Egg Power Productions. Making its debut at this year’s virtual Kidscreen Summit, Egg Power will focus on developing and creating its own original IP for … [Read more...] about Kid Show Creator Ben Faulks Launches Egg Power Productions

More Management Changes at The Point.1888

February 17, 2021

Licensing company The Point.1888 has announced another three new appointments this week, just weeks after a major restructuring to deal with rapid growth at the firm over the past year. The company says it is promoting three of its senior team in preparation for the busy year ahead. The senior changes include: Sarah Crimes has been promoted to Director of Marketing, to … [Read more...] about More Management Changes at The Point.1888

Hasbro Not Toying Around With Gina Carano

February 17, 2021

By Gary Symons TLL Editor in Chief Talk about a rough week at the office. Toy giant Hasbro says it will no longer produce any toys featuring former Mandalorian star Gina Carano, who plays the part of the popular character Cara Dune. Carano was fired from her role in the hit Disney+ series after posting a series of controversial social media messages, she was dropped by her … [Read more...] about Hasbro Not Toying Around With Gina Carano

Viral TikTok Star Doggface Gets Truck Upgrade From 4 Wheel Parts

February 17, 2021

Last fall Idaho man Nathan Apodaca, better known as Doggface, became a viral internet sensation after his car broke down, and he hopped on his longboard to finish his daily commute. Along the way, Doggface filmed himself chugging Ocean Spray cranberry juice and launching into an absolutely epic lipsynch of the Fleetwood Mac song Dreams. The video turned Doggface into a major … [Read more...] about Viral TikTok Star Doggface Gets Truck Upgrade From 4 Wheel Parts

Thinker-Tinker To Launch Trolls Music Stars

February 17, 2021

Thinker-Tinker, Inc., an innovative kid’s tech startup, has entered into a potentially lucrative deal with Dreamworks Animation to produce a line of interactive, collectible plush toys inspired by the studio's popular Trolls franchise. The young toy company is now launching Trolls Music Stars, which are toys that interact with a companion mobile app, on the crowdfunding … [Read more...] about Thinker-Tinker To Launch Trolls Music Stars

Wildbrain Launches Deal For ‘Assassin’s Creed’ Parkour Courses In Saudi Arabia

February 17, 2021

A deal brokered by WildBrain CPLG on behalf of Ubisoft will allow Assassin's Creed fans to release their inner Ninja with a blockbuster experiential attraction in Saudi Arabia. Wildbrain, a leading entertainment, sport and brand licensing agency, has secured a deal with Osool Entertainment to develop location-based entertainment (LBE) attractions for the blockbuster video game … [Read more...] about Wildbrain Launches Deal For ‘Assassin’s Creed’ Parkour Courses In Saudi Arabia

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