The popular children's brand Miffy, from the line of books by Dick Bruna, is launching new lines of baby apparel and plush toys in collaboration with Cotton On and Douglas. The Australian fashion brand Cotton On will be producing four new lines of baby clothing from newborn up to 24 months, and priced competitively at between $14.99 and $19.99. The well known US plush toy … [Read more...] about Deal With Cotton On and Douglas Makes Miffy a Happy Bunny
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Nic Cage Film Willy’s Wonderland Appoints Radar Licensing
The film Willy's Wonderland has appointed Radar Licensing of Brooklyn as its global licensing agent as Landmark Studio Group develops a worldwide consumer products retail program for the horror thriller, starring Nicolas Cage with Emily Tosta, Ric Reitz, Chris Warner, and Beth Grant. Landmark says Radar Licensing will create a comprehensive licensing and merchandising program … [Read more...] about Nic Cage Film Willy’s Wonderland Appoints Radar Licensing
New Brands From ‘Jeweler To The Stars’ Martin Katz
Even if you don't know the name Martin Katz, it's almost certain you've seen his work, as the designer has for more than 25 years bejeweled A-List celebrities on the Hollywood red carpet, including Sharon Stone, Angelina Jolie, Sandra Bullock, Kim Kardashian, Kylie Jenner, Gigi Hadid and Nicole Kidman. The famous jeweler and philanthropist Martin Katz has redefined luxury … [Read more...] about New Brands From ‘Jeweler To The Stars’ Martin Katz
Mattel to Air Barbie Fashion Battle Reality Show
If you've got an eye for fashion and a talent for really, really tiny stitching, you too could be a star on Mattel's new reality TV offering, Barbie Fashion Battle. Mattel has announced it is partnering with Mission Control Media to develop Barbie Fashion Battle, a design-focused reality competition series that tasks aspiring designers with creating miniature high-fashion … [Read more...] about Mattel to Air Barbie Fashion Battle Reality Show
Wham-O Appoints Global Licensing Agency
There are few companies that have historically done a better job of branding their inventions than Wham-O, and now Anjar Co. and Becker Associates has been given the weighty responsibility of licensing and commercializing brands like Hula Hoop, Hacky Sack, Boogie Board, and Frisbee, among many others. It's a mark of Wham-O's success in creating successful new products that … [Read more...] about Wham-O Appoints Global Licensing Agency
Two Major Apparel Deals, With Peloton and Manchester United
This week saw two major apparel licensing agreements inked, one involving apparel rights for the phenomenally popular Manchester United soccer (football) team, and the other for rising fitness giant Peloton. Sportswear company Adidas has confirmed its plans to launch an apparel collection in partnership with Peloton. The Adidas x Peloton SS21 collection will include performance … [Read more...] about Two Major Apparel Deals, With Peloton and Manchester United
Aardman Secures Two Licensing Deals for Robin Robin
The animation studio Aardman, which got its start with the celebrated Wallace and Gromit series, has secured two new licensing deals for its new animated musical special Robin Robin. Aardman this week announced it has reached an agreement with Macmillan Children’s Books for publishing and Aurora World for plush. Robin Robin is a 30-minute festive holiday special, created by … [Read more...] about Aardman Secures Two Licensing Deals for Robin Robin
‘Ted Lasso’ To Join FIFA Face-Off Celebrity Gaming Show
Global gaming giant Electronic Arts has jumped the divide between esports and TV sports by developing a new show that will see celebrities going head-to-head in an EA SPORTS FIFA football match, airing live on Twitch and YouTube. The new show will feature A-List celebrities including Jason Sudeikas, who plays the title character of football coach Ted Lasso; his Ted Lasso … [Read more...] about ‘Ted Lasso’ To Join FIFA Face-Off Celebrity Gaming Show
Everlast Inks Apparel License With Sportlife
Sporting goods company Everlast Worldwide Inc., manufacturer, marketer and licensor of sporting goods and apparel under the Everlast brand name, has signed a new agreement with SportLife Brands, LLC of New York City. SportLife, a major supplier to the U.S. apparel market, will produce, market, and sell Men’s, Ladies, Boys, Girls; Underwear, Sleepwear, Baselayer and Thermals … [Read more...] about Everlast Inks Apparel License With Sportlife
The Point.1888 Inks Toy Partner for Moonbug Entertainment
The licensing agency The Point.1888 has announced the signing of an agreement making Character Options the Master Toy Partner for Moonbug Entertainment's Morphle brand in EMEA and Australia. The deal comes just a few months after The Point.1888 announced multiple major licensee partnerships for two of Moonbug Entertainment Ltd.’s other world-famous brands, Cocomelon and … [Read more...] about The Point.1888 Inks Toy Partner for Moonbug Entertainment