Electronic Arts Inc., the leading producer of sports-based video games, has entered into a sweeping partnership with the PGA of America, allowing it to portray all four of the major championships in professional golf. As well, EA's new EA Sports PGA Tour will include members of the Team of 20 PGA Club Professionals, and will feature in-game golf tutorials inspired by real-life … [Read more...] about EA Tees Off On New Partnership With PGA
Property Types
India’s Tips Industries Licenses Music For YouTube
As the short video wars heat up between TikTok, YouTube Shorts, and Instagram Reels, music labels are enjoying new value for licensing their IP. Now, India's Tips Industries has signed a lucrative deal with Google, allowing users of its YouTube Shorts service to use any music owned by the label. "As part of this deal, Tips will license its large catalogue to YouTube platform … [Read more...] about India’s Tips Industries Licenses Music For YouTube
Hit Show Friends Is Back … As A LEGO Set
The hit show Friends is back, as HBO Max announced May 13 that the long awaited one-episode special Friends: The Reunion, is will air on May 27—and LEGO fans can commemorate the occasion with a LEGO set that depicts the two adjoining apartments where most of the series was filmed. LEGO Group has just revealed details of its new LEGO F.R.I.E.N.D.S Apartments Set, using a beefy … [Read more...] about Hit Show Friends Is Back … As A LEGO Set
ARTiSTORY Partners With Marcrom in Iberia
The creative folks at ARTiSTORY are expanding its global reach, announcing a partnership with Marcrom Licensing as their sales agent for the Iberian market. Marcrom will focus on securing retail and brand partners to feature designs from ARTiSTORYs’ biannually refreshed creative themes across their growing portfolio of art and cultural IP. ARTiSTORY was co-founded by Dave … [Read more...] about ARTiSTORY Partners With Marcrom in Iberia
Hasbro ‘Passes Go’ With Lifesized Monopoly Attraction
Hasbro and Partner Gamepath Say Immersive Monopoly Game Coming to London This Summer Hasbro is pulling out all the stops on its latest foray into the entertainment industry, partnering with Gamepath to create an immersive, life-sized version of Monopoly scheduled to debut in London on Aug. 14. Gamepath is a division of the UK-based Selladoor Worldwide production company, … [Read more...] about Hasbro ‘Passes Go’ With Lifesized Monopoly Attraction
WTF Are NFTs, And Why Should You Care? Find Out In This Video
By Gary Symons TLL Editor in Chief If you've read recent articles in TLL about the rise of NFTs, or Non-Fungible Tokens, you'd know I am not a fan of the technology, nor how it is being used in the art and licensing industries right now. The main reason for that is the shocking amount of energy used by the cryptocurrencies that are at the heart of NFT technology. As of last … [Read more...] about WTF Are NFTs, And Why Should You Care? Find Out In This Video
Farshore Acquires Rights For CoComelon Books
The UK-based publisher Farshore has announced a huge win for the company, saying it has secured the publishing rights for books based on the wildly popular CoComelon children's series by Moonbug. The deal was brokered between Bethan Garton at The Point.1888 and Emma Cairns-Smith, the Global Acquisition Director at Farshore. The agreement includes rights for the UK and Eire, … [Read more...] about Farshore Acquires Rights For CoComelon Books
The Raccoons Classic Series Looking For Licensees Through The Point.1888
The classic 1985 animated TV series The Raccoons is back, and is working with The Point.1888 to seek new licensing opportunities. The series follows the life of three raccoons named Bert, Melissa and Ralph, along with their friend Cedric the Aardvark and his father Cyril, whose constant pursuit of fame and fortune cause endless conflicts in their forest community. “The … [Read more...] about The Raccoons Classic Series Looking For Licensees Through The Point.1888
Who’s News: ZAG Boosts Product Licensing Team
ZAG continues to ramp up its consumer products team, appointing Hyde Schram, an alumn of ViacomCBS and The Walt Disney Company, as its first Vice President of Global Promotions; and Betsabe Luna as Retail and Licensing Director, Mexico and Central America. Schram will report directly to Julian Zag, Executive Vice President, Global Operations, and Luna will report to the … [Read more...] about Who’s News: ZAG Boosts Product Licensing Team
Update: Jerry Garcia’s Rainforest Benefit Sandals Sell Out in Hours
“Somebody has to do something, and it’s incredibly pathetic that it has to be us.” –Jerry Garcia, Rainforest Benefit Concert Press Conference, September 1988 A collection of limited edition sandals offered by shoemaker KEEN Inc. and the estate of the late musician Jerry Garcia sold out just hours after being offered on Earth Day. KEEN says the limited-edition, individually … [Read more...] about Update: Jerry Garcia’s Rainforest Benefit Sandals Sell Out in Hours