FREE Report: Licensing in the Metaverse
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Includes Our Monthly Newsletter, Licensing News, Deals, and Contacts

Toy Licensing: Fun In Motion Toys Brings Andy Moberg On Board

Licensing veteran Andy Moberg has been hired to lead sales at award-winning company Fun In Motion Toys. Fun In Motion Toys is the creator of Shashibo and other fidget toys such as Spinballs, Mozi, and… . . . read more

Brand Licensing: Flynn Collective and Clean Mama Partner Up

Flynn Collective has announced an exclusive licensing deal with the popular cleaning brand, Clean Mama. Clean Mama was founded in 2009 by Becky Rapinchuk. Since that time, the company has become an industry-leading multi-platform cleaning… . . . read more

Video Game Licensing: Ubisoft Celebrates 15 Years With Assassin’s Creed Symphony

By Allison Watkinson TLL Reporter Ubisoft and Overlook Events have created an official symphonic concert to celebrate the 15th anniversary of the Assassin’s Creed franchise. Ubisoft says the Assassin’s Creed Symphonic Adventure will cover the… . . . read more

Mattel’s American Girl Creates First Chinese-American Girl Of The Year

Mattel has responded to anti-Asian racism by creating its first ever Girl of the Year doll of Chinese descent. The Mattel-owned doll maker celebrated the New Year by unveiling Corinne Tan, a Chinese-American skier, as… . . . read more

Cobra Kai’s Fourth Season Kicks Off New Licensing Wave by Sony

By Allison Watkinson TLL Reporter Sony Pictures Consumer Products (SPCP) has announced a large expansion to the Cobra Kai consumer products program, just in time for the holidays. In anticipation of the Cobra Kai fourth… . . . read more

Metaverse Licensing: Squishmallows Enter The Roblox World

By Gary Symons TLL Editor in Chief Jazwares is working with game platform Roblox to bring its wildly popular Squishmallows line into the metaverse. But the bigger news might be the developments behind this newest… . . . read more

Comic Book Licensing: Godzilla Ready To Rumble With Power Rangers In Brand Crossover

By Allison Watkinson TLL Reporter City stomping lizard Godzilla will face off with The Mighty Morphin Power Rangers in a monstrous five-issue comic series from IDW Publishing. The crossover comic comes about thanks to a… . . . read more

One Animation’s Children’s Series Oddbods Heads To Sky Kids

Allison Watkinson TLL Reporter Content producer and licensing studio One Animation has secured a deal with UK entertainment distributor Skykids for its CG-animated series Oddbods. Under the deal, Sky Kids has acquired rights for season… . . . read more

Metaverse Fashion Licensing: Ralph Lauren Unveils Clothing Line on Roblox

By Gary Symons TLL Editor in Chief Fashion giant Ralph Lauren is diving headfirst into the metaverse, with a new release of digital fashion on the Roblox platform. Ralph Lauren last week unveiled  The Ralph Lauren… . . . read more

Who’s News: Exile Studio Tags Stephen Davis to Head Kids Programming

Exile Content Studio has created a new children’s programming division, to be headed by former Hasbro Chief Content Officer Stephen Davis. The LA-based studio is better known for its adult dramas, like the Netflix hit… . . . read more