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FOOD/BEVERAGE

Celebrating Coffee With Food

To celebrate National Coffee Day, Dunkin’ Brands Group announced that it will launch a Dunkin’ Donuts branded ready-to-drink coffee line. Plus, see more food extensions from Burger King and Taco Bell…


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Cannabis

Licensed Cannabis the Next Big Thing

This year’s Cannabis World Congress & Business Exposition New York welcomed a disparate crowd as businesses sought to stake a claim in an industry estimated to be worth $5.7 billion in the U.S. in 2015. While TLL estimates place retail sales of licensed legal cannabis at…

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TLL Chart

Celebrities With Licensed Marijuana Products

At $2.7 billion, legal marijuana is the fastest growing industry in America; it’s also a potent social cause. So it’s not surprising that so many celebrities have jumped into the business…

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MARIJUANA

Are Celebrity Chefs the Next Wave in Marijuana Branding?

Celebrities have been quick to seize the branding opportunities offered by the $2.7 billion legal marijuana industry. But up to now, most of the celebrity branding deals have involved maverick musicians like…


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SPORTS

Professional Bull Riders Take Licensing by the Horns

Riding a wave of interest in all things western, Professional Bull Riders is partnering with a new event retail and merchandising company and expanding its wine, fragrance and apparel lines…


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TLL'S 2016 SURVEY

Toys/Games, Food/Beverage & Apparel Lead Growth on Products Side

For the second straight year, toys/games was the fastest growing product category, posting an 8.1% increase. Food/beverage, apparel and accessories rounded out the top performers…


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Food/Beverages

Branded Bottles

Budwieser teams with heavy metal band Metallica to launch a limited edition line of branded beers and the Coca-Cola Co. expands its Coke Bottle 100 program, which marks the centennial of the iconic glass bottle design…

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Beer

Branded Bud

Following in the footsteps of so many rock bands, Metallica has partnered with Budweiser to launch a limited edition line of branded beers in Canada…


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FOOD/BEVERAGE

National Grocery Brands Rebound

Post-recession consumers are beginning to see store brands as less desirable, signaling a renewed opportunity for national brands, Deloitte says…


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BEER, WINE & SPIRITS

From “Billy Beer” to “Duff’s”: Licensed Beer Branding Comes of Age

Sales of food and beverage products based on licensed properties in the U.S. and Canada grew 6.0% in 2014, third highest of any product category. At just over $10.1 billion in sales, the food and beverage category now constitutes 10% of the total market. Frozen foods still rule the licensed food roost but adult beverages are coming on. And while many of the best known products are spirits and wines, beer may be growing the fastest…

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