Get the quick and dirty on the top business moves to impact the licensing industry.
Featuring: ABG, NFLPA, Marvel, PetSmart, Zuru, and more…
HOLIDAY SPENDING
Halloween Spending Up; Entertainment Tops Costume Choices
October 7, 2016
Halloween spending is expected to reach an all-time high this year, according to the NRF’s Halloween Spending Survey; total spending is expected to reach $8.4 billion. With 67% planning to buy costumes, licensed choices are topping the lists…
CANNABIS
Trump, Hilary, and… Cannabis?
October 7, 2016
With election day fast approaching, there’s another vote Americans must make—for cannabis legalization, a sector worth $60–100 million in licensed retail sales in 2015, according to TLL estimates…
FOOD/BEVERAGE
Celebrating Coffee With Food
September 30, 2016
To celebrate National Coffee Day, Dunkin’ Brands Group announced that it will launch a Dunkin’ Donuts branded ready-to-drink coffee line. Plus, see more food extensions from Burger King and Taco Bell…
Cannabis
Licensed Cannabis the Next Big Thing
June 17, 2016
This year’s Cannabis World Congress & Business Exposition New York welcomed a disparate crowd as businesses sought to stake a claim in an industry estimated to be worth $5.7 billion in the U.S. in 2015. While TLL estimates place retail sales of licensed legal cannabis at…
TLL Chart
Celebrities With Licensed Marijuana Products
June 17, 2016
At $2.7 billion, legal marijuana is the fastest growing industry in America; it’s also a potent social cause. So it’s not surprising that so many celebrities have jumped into the business…
MARIJUANA
Are Celebrity Chefs the Next Wave in Marijuana Branding?
May 23, 2016
Celebrities have been quick to seize the branding opportunities offered by the $2.7 billion legal marijuana industry. But up to now, most of the celebrity branding deals have involved maverick musicians like…
SPORTS
Professional Bull Riders Take Licensing by the Horns
April 29, 2016
Riding a wave of interest in all things western, Professional Bull Riders is partnering with a new event retail and merchandising company and expanding its wine, fragrance and apparel lines…
TLL'S 2016 SURVEY
Toys/Games, Food/Beverage & Apparel Lead Growth on Products Side
February 26, 2016
For the second straight year, toys/games was the fastest growing product category, posting an 8.1% increase. Food/beverage, apparel and accessories rounded out the top performers…