Differential Brands buys GBG—Plus, the latest in activations and experiences from Michael Jackson, eOne, Maxim, Universal, Warner Bros., Amazon, Nick, Hasbro, and more…
Mobile & More Content Licensing
Jurassic World gets an AR app, 40 Hasbro brands get digital goods, Subway Surfers returns to YT, and Angry Birds is launching into the real world…
Royal Weddings: Marvel/Epic & Nestle/Starbucks
Move over Meghan, you’re not the only dazzling bride this week. Read the details behind the $7.8 billion alliance between Nestle and Starbucks and the immeasurable Marvel/Epic Games collab…
Experiential, New Media & Partnerships
New content creation initiatives from Asmodee and DC Entertainment, Six Flags and Turner bring branded attractions to China, and more…
M&A & Partnerships
Shake-ups in the domestics, fashion, and mobile games spaces continue with action from Mattel, Viacom, Newell Brands, Bradshaw, and more…
Roundup: Robotics, Video Games, and the IoT
The latest in branded STEM toys/games and the Internet of Things. Featuring: Lucasfilm and Marvel, Mattel/Pixel Press, Roblox/Bioworld, and consumer research…
Entertainment/Character Roundup
All the news that’s fit to print from this week. Featuring: Disney expansion; retail closures and growth; highlights in video, mobile, and traditional toys/games; and more…
Spotlight: Kids’ Tech Toys
When it comes to kids’ tech toys, the name of the game is STREAM. Specifically, engineering and programming…
Roundup: Digital Content, Apps & Social
Disney expands its digital content and steaming plans; new developments with Facebook and YouTube; NFLPA, AMC, and Anna Sui; and more…
Roundup: Promotional Partnerships
See the latest in promotional partnerships
Featuring: Real Madrid and Xbox, Sony Pictures and Nickelodeon, NBCUniversal and Crunchyroll, and more…