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Toys & Games

Star Wars, Barbie, and Hachimals Top Holiday Toys

While overall holiday sales were expected to increase just 3.4%, retail sales of toys and games are expected to be almost double that figure in 2016—all driven by licensed brands…

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TIA’s Top Toys of 2016

Congratulations to the 100 finalists for TIA’s 2017 Toy of the Year Awards—about a quarter of which are licensed products. See a selected list and contacts…

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2016 Only Gets Better for $100+ Entertainment/Character Brands

For the first time, we’re casting our predictions for what next year’s list will look like for TLL‘s $100+ million entertainment/character brands list. Of the 44 properties that made it for 2015, 43.2% will grow, with…

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Experiential Licensing

Experiential Activations

Keep track of the latest experiential marketing moves.

Featuring: Hasbro, Warner Bros., DreamWorks, PepsiCo, Nelvana, Cartoon Network, and more…

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Retail Sales

44 Entertainment/Character Brands Make the $100 Million List

Forty-four entertainment/character properties make our list of brands that generate over $100 million in retail sales of licensed merchandise in the U.S./Canada—accounting for $41 billion in sales worldwide in 2015…

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3 Licensing Lawsuits to Watch

NFL players want a piece of daily fantasy; Texas A&M defends its “12th man”; and Hasbro sued over “Life” royalties…

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