By Gary Symons TLL Editor in Chief Canadian-based toymaker Spin Master announced it has won several landmark IP protection cases in the Chinese courts. While many Western companies have in the past complained about IP theft in China, Spin Master says its victories are a positive sign of China's commitment to tackle counterfeiting and IP infringement in the toy industry. "These … [Read more...] about Licensing Law: Spin Master Wins Key IP Legal Actions in China
Worldwide
Brands With Influence Appointed to Rep Genius Brands in the UK
Genius Brands announced this week it has appointed the award-winning Brands with Influence as its exclusive licensing agent in the U.K. The company says Brands with Influence will be responsible for creating licensing, merchandising and retail programs for Genius Brands’ slate of properties, including the Stan Lee brand, from the legendary Marvel creator, which the global … [Read more...] about Brands With Influence Appointed to Rep Genius Brands in the UK
Brands With Influence Appointed to Rep Genius Brands in the UK
Genius Brands announced this week it has appointed the award-winning Brands with Influence as its exclusive licensing agent in the U.K. The company says Brands with Influence will be responsible for creating licensing, merchandising and retail programs for Genius Brands’ slate of properties, including the Stan Lee brand, from the legendary Marvel creator, which the global … [Read more...] about Brands With Influence Appointed to Rep Genius Brands in the UK
Just Play Named as Master Toy Partner for Sesame Street
Sesame Workshop has named Just Play as its multi-territory master toy licensee for North America, Latin America, Europe, and MENA. Under the multi-year partnership, Just Play will manufacture and market an expansive array of products featuring Sesame Street characters including Elmo, Cookie Monster and Abby Cadabby. The company will also support Sesame Workshop’s mission to … [Read more...] about Just Play Named as Master Toy Partner for Sesame Street
Book Licensing: Miffy Inspires Apparel Collection From Hanna Andersson
The premium children’s clothing brand Hanna Andersson has launched an exclusive capsule collection based on the bestselling Miffy books. Inspired by the globally-recognized, classic character Miffy, and available in bright, multi-color patterns and prints, designers say the collection celebrates childhood adventures, employing iconic Hanna Andersson silhouettes and animated … [Read more...] about Book Licensing: Miffy Inspires Apparel Collection From Hanna Andersson
Iconix Brand Group Consolidates Ownership of Subsidiaries
By Gary Symons TLL Editor in Chief The brand management company Iconix Brand Group has completed its acquisition of the remaining interests in its regional subsidiaries Those include Iconix MENA Limited, Iconix Europe LLC and Iconix SE Asia. The move comes after a troubled period for the global branding and licensing company, which has over 1,100 licenses with leading retailers … [Read more...] about Iconix Brand Group Consolidates Ownership of Subsidiaries
Comics Licensing: WildBrain Bringing Peanuts To The India Market
By Allison Watkinson TLL Reporter WildBrain CPLG is expanding its multi‐territory representation deal with Peanuts Worldwide to include the massive Indian market. The company plans to release a local cross‐category consumer products programme that targets apparel, gifting, homewares, stationery, pet accessories and promotions for all demographics. WildBrain CPLG is a global … [Read more...] about Comics Licensing: WildBrain Bringing Peanuts To The India Market
Sports Licensing: Playtech Announces Licensing Partnership with The Jockey Club
By Allison Watkinson TLL Reporter Playtech has announced a new five-year licensing partnership with British horse racing brand The Jockey Club. The new agreement will see Playtech develop a range of cross-product content based on the races and racecourses operated by The Jockey Club. The deal was brokered by Creation i-Gaming and Metrostar. Under the agreement, Playtech will … [Read more...] about Sports Licensing: Playtech Announces Licensing Partnership with The Jockey Club
Literary Licensing: Oddbods Go to Print With Signature Publishing Deal
Signature Publishing and One Animation have inked a deal to launch a dedicated Oddbods-themed issue of Signature’s successful changing-theme magazine for pre-school children, ADVENTURES WITH. Under the partnership, the ADVENTURES WITH Oddbods issue will go on sale in the UK beginning Feb. 10. “We’re always looking for creative ways to bring the Oddbods characters to life for … [Read more...] about Literary Licensing: Oddbods Go to Print With Signature Publishing Deal
Character Licensing: Megalicense To Rep ZAG Licensing in Russia and CIS
The animation studio ZAG continues its rapid global growth as it hires Megalicense for representation in Russia. The deal with Megalicense also covers the Commonwealth of Independent States (CIS), which also includes Armenia, Azerbaijan, Belarus, Kazakhstan, Kyrgyzstan, Moldova, Tajikistan, and Uzbekistan. “Megalicense is the premiere licensing agency across Russia and CIS, … [Read more...] about Character Licensing: Megalicense To Rep ZAG Licensing in Russia and CIS