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Wrap-Up: Experiential, Promotional & Personalized

April 1, 2019

Contact the editor at karina@plainlanguagemedia.com King Features taps toxicfox for a Betty Boop personalized character collection that allows users to transform their likeness into Betty Boop character art that can then be printed onto a wide range of items including mugs, suitcases, tote bags, and apparel. Currently available in the U.K. and Ireland, the collection is coming … [Read more...] about Wrap-Up: Experiential, Promotional & Personalized

Average Royalty Rates Inch Up by 0.2% in 2018: Ent/Char Drives Increases in Property Types

March 22, 2019

Contact the editor at karina@plainlanguagemedia.com. The average royalty rate across all property types and product categories edged up 0.2% in 2018 to reach 8.81% in the U.S./Canada, according to TLL's Annual Licensing Business Survey. Since 2006, the average royalty rate across property types and product categories has remained in the quite narrow 8.7–8.8% corridor, with … [Read more...] about Average Royalty Rates Inch Up by 0.2% in 2018: Ent/Char Drives Increases in Property Types

Experiential, Social & Retail: Updates

March 22, 2019

Contact the editor at karina@plainlanguagemedia.com. Dr. Seuss Enterprises and its licensed partners are celebrating the graduation season with Oh, the Places You’ll Go!—for graduates young and old, rich and poor, silly and smart—with the book from Random House, a gift line from Hallmark, a Walgreens program with Vandor, and tumblers from Tervis. Funko adopts the home field of … [Read more...] about Experiential, Social & Retail: Updates

Cosmetics, Toys & Electronics Drive Increases in Industry-wide Royalties in 2018

March 22, 2019

Contact the editor at karina@plainlanguagemedia.com. Roughly two-thirds of the product categories TLL tracks saw nominal bumps in industry-wide royalties in 2018, according to TLL's latest Licensing Business Survey. Make sure to review our breakdown of royalties by property type as well. The most common driver behind such growth was the increase in royalties by … [Read more...] about Cosmetics, Toys & Electronics Drive Increases in Industry-wide Royalties in 2018

The Boom of Private Label: Why DTR Licensing is Crucial to Retailer Success

March 22, 2019

By Yizan He, Founder & CEO of Alfilo Brands, www.alfilo.com. Note from the editor: Just under half (43%) of respondents to TLL's Licensing Business Survey said that the incidence of direct-to-retail (DTR) deals increased in 2018 compared to the previous year. A roughly equal share said that the number stayed the same or decreased (17% each; the remaining 22% indicated they … [Read more...] about The Boom of Private Label: Why DTR Licensing is Crucial to Retailer Success

CBD-infused, Sustainable & Bright: IBS+IECSC Roundup

March 14, 2019

Contact the editor at karina@plainlanguagemedia.com We attended the 17th annual International Beauty Show (IBS) and International Esthetics, Cosmetics & Spa Conference (IECSC) in New York City this week, and brought back the buzziest trends from the floor. CBD-infused health and beauty aids are beginning to break into the mainstream. What's more, the goods are made right … [Read more...] about CBD-infused, Sustainable & Bright: IBS+IECSC Roundup

Celebrating the Beauty in Diversity

March 14, 2019

Contact the editor at karina@plainlanguagemedia.com Kimora Lee Simmons Leissner reclaims Baby Phat, her old streetwear brand created to bring a voice to women of color in fashion, in part because of the influence of daughters Ming Lee (19) and Aoki Lee (16). Having personally purchased the label under undisclosed circumstances, she will relaunch Baby Phat by summer of this … [Read more...] about Celebrating the Beauty in Diversity

On Notice: Sportswear, Organics & Bankruptcy Updates

March 14, 2019

Contact the editor at karina@plainlanguagemedia.com Puma's latest sneaker designs are coming under fire from In-N-Out Burger in a trademark lawsuit, with the fast-food restaurant alleging "essentially identical" elements like palm tree motifs as well as contrasting red and yellow accents in its Cali-0 Drive Thru and California Drive Thru CC shoes "causing consumers to … [Read more...] about On Notice: Sportswear, Organics & Bankruptcy Updates

Who’s News—March 2019

March 14, 2019

Are you hiring—or being promoted, changing jobs, retiring, launching a new company, or otherwise changing your employment? Contact the Editor at karina@plainlanguagemedia.com to announce the news in our next issue of Who's News. 3/18/2019 Toysmith appoints Michael Keaton to the role of CEO. Keaton currently serves on the Board of Directors for the Toy Association in the U.S. … [Read more...] about Who’s News—March 2019

Average Salary Drops $10K; Gap Between Europeans and Americans Widens

March 8, 2019

Contact the editor at karina@plainlanguagemedia.com and sales at jen@plainlanguagemedia.com You're a licensing executive: Negotiate like one. TLL is currently updating the only industry-specific source of salary, bonus, and data. Reserve your 2019 edition of TLL's 2019 Compensation Report today and get last year's report emailed to you for just $47 more—email or call Jen at … [Read more...] about Average Salary Drops $10K; Gap Between Europeans and Americans Widens

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