Following the enormous success of LOL Surprise and LOL Surprise OMG dolls from MGA Entertainment, Poetic Brands has snapped up a licensing deal with the toy giant for its latest collectible doll range, Na! Na! Na! Surprise. The specialist apparel licensee is working on a range of children’s apparel, outerwear and swimwear, nightwear and essentials based on the new property … [Read more...] about Poetic Brands Creating Licensed Apparel and Face Masks for Na! Na! Na! Surprise
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US Army Inks Licensing Deal With The Fan Brand
So, would you like that lampshade in camo? It's a fair question, as the US Army became the first branch of the U.S. Armed Forces to execute a license agreement with The Fan-Brand to develop and sell officially licensed lighted wall signs, pool table lights and an assortment of wall décor products bearing the U.S. Army’s iconic logo and colors. Beanstalk, the US Army’s official … [Read more...] about US Army Inks Licensing Deal With The Fan Brand
Patricia Nash Designs Appoints Evolution As Licensing Agency
Patricia Nash Designs, a designer brand of leather handbags, jewelry, and accessories, has appointed Evolution USA as the licensing and brand management agency for relevant category extensions. Evolution is being tasked with developing and managing a full-scale licensing program including identifying retail and licensee partnerships with initial focus on the North American … [Read more...] about Patricia Nash Designs Appoints Evolution As Licensing Agency
Wright’s in New Collaboration with NYT’s Wirecutter
Wright's Media, an industry-leading global content licensing agency, will collaborate with Wirecutter, a product recommendation service acquired by The New York Times Company as its official content licensing partner. Wirecutter is now a division of the New York Times that is dedicated to testing and researching thousands of products every year to recommend the best of … [Read more...] about Wright’s in New Collaboration with NYT’s Wirecutter
French Comic Asterix Licensed for TV, Film, Video Games
The iconic and internationally popular French/Belgian comic book Asterix is seeing a resurgence in popularity which is likely to grow, as the brand launches new licensing deals and a live action film. Asterix launched as a French and Belgian French comic book in 1959, depicting the adventures of the Gauls in their resistance to the Romans in the era of Julius Caesar. Featuring … [Read more...] about French Comic Asterix Licensed for TV, Film, Video Games
Antstream Licenses Star Wars For Retro Gaming Platform
One of the world's leading retro games platforms, Antstream Arcade, is adding beloved retro classic Star Wars titles to its extensive library of fully licensed games. These iconic games will be made available on a single platform for the first time, including the entire Super Star Wars series for the SNES and Star Wars for the NES. Adventure game classics like Grim Fandango, … [Read more...] about Antstream Licenses Star Wars For Retro Gaming Platform
Licensing Expo Schedules Live, ‘Zoom-Free’ Event in August
The age of in-person conventions is coming back for the licensing industry, as the Global Licensing Group will hold its Licensing Expo for Aug. 10–12, at the Mandalay Bay Convention Center in Las Vegas, NV. However, there will be a virtual event following the live show, which will be held on Aug. 24–25. The same is true in Europe, where Brand Licensing Europe will be an … [Read more...] about Licensing Expo Schedules Live, ‘Zoom-Free’ Event in August
Freesound Wins Grant to Monetize Creative Commons Content
Barcelona-based audio archive Freesound is working on new ways to help small content producers monetize their Creative Commons content, in a move that could have significant impacts on all types of content producers. Freesound is the sound exchange platform of the Music Technology Research Group (MTG) of the Department of Information and Communication Technologies (DTIC) of the … [Read more...] about Freesound Wins Grant to Monetize Creative Commons Content
UNO Celebrates A Half Century of Fun and Games
UNO Launches Yearlong Lineup of Products, Partnerships and Celebratory Events to Commemorate 50th Anniversary Mattel is launching a full year of new products, partnerships and events to commemorate the 50th anniversary of Uno. Uno was originally developed in 1971 by Merle Robbins of Reading, Ohio, who played it with family and friends. As it became more popular in the … [Read more...] about UNO Celebrates A Half Century of Fun and Games
Kangaru Lands a Sweet Deal with Perfetti van Melle
Kangaru, a producer of scented stationery and activities, and candy maker Perfetti van Melle are enjoying the sweet smell of success through their new licensing program. Development is now underway as Kangaru Brands expands its merchandise offerings for 2021-2022 with its first licenses from Perfetti van Melle. Kangaru will offer innovative bright and colorful scented … [Read more...] about Kangaru Lands a Sweet Deal with Perfetti van Melle