By Gary Symons TLL Editor in Chief Arguably the most influential rock band of all time, The Beatles turned 64 this year, and also mark the 60th anniversary of their epic first US tour. And yes, the world will still need them, and still feed them, as they're 64. In fact, the leading music artist merchandise and brand management company Bravado will be working with Apple … [Read more...] about Bravado Marks 60th Anniversary of The Beatle’s First US Tour
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Top Toy Trends From The Experts At The Toy Association
TLL Staff The Toy Association has released their annual report into the top trends in the toy industry for 2024 and beyond. The association says the trends for this year are based on toys that are "spooky, sustainable, and anime-inspired playthings, to holistic toys that give young minds and bodies a boost. The The Toy Association says these top trends are expected … [Read more...] about Top Toy Trends From The Experts At The Toy Association
Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
By Gary Symons TLL Editor in Chief The Walt Disney Company and Epic Games have entered into an historic deal that will transform and accelerate the development of the metaverse. As part of a deal that will undoubtedly have competitors shaking in their boots, Disney has also invested $1.5 billion to acquire a sizeable equity stake in Epic Games. Much of the attention being … [Read more...] about Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
Disney, Fox and Warner Plan Launch of Combined Sports Streaming Service
By Gary Symons TLL Editor in Chief Disney, Warner Bros. and Fox are changing the game in a big way, with plans to launch a combined sports streaming service. Similar to the Hulu service that was jointly owned, this new and yet-to-be-named service would be a joint venture combining the sports divisions of all three partners. For Disney, the deal would see its … [Read more...] about Disney, Fox and Warner Plan Launch of Combined Sports Streaming Service
Marvel, Disney, LEGO the Top Brands for Kids in 2024
By Gary Symons TLL Editor in Chief A major survey by The BrandTrends Group has identified the top 10 global brands for children, led by Marvel. BrandTrends Group CEO, Philippe Guinaudeau says the new data charts a course for marketers in the ever-evolving licensing industry, grounded in robust global research. Conducted across 40 countries, with about 70,000 respondents aged … [Read more...] about Marvel, Disney, LEGO the Top Brands for Kids in 2024
UFC Signs Multi-Year Trading Card Licensing With Fanatics and Topps
By Gary Symons TLL Editor in Chief Mixed martial arts (MMA) giant UFC will again partner with Topps for an exclusive line of collectible trading cards. Topps previously held the license for UFC from 2009 to 2020, and in the intervening years the company was acquired by Fanatics, which quickly became the dominant force in the sector. Now, Topps is stepping back into … [Read more...] about UFC Signs Multi-Year Trading Card Licensing With Fanatics and Topps
Milksha Opens What May Be World’s Highest Bubble Tea Cafe
By Allison Watkinson TLL Reporter The Milksha bubble tea brand has opened a new store that is located in Taipei 101's observation deck in Taiwan. Initially established in 2008, the Milksha beverage brand has expanded to include 450 retail locations across the globe. Milksha's beverages are made by hand using fresh milk, natural flavors and premium ingredients such as … [Read more...] about Milksha Opens What May Be World’s Highest Bubble Tea Cafe
Nike Suing Sneaker Designer on Allegations of Trademark Infringement
By Gary Symons TLL Editor in Chief Footwear and fitness giant Nike is suing a small sneaker designer for allegedly putting out copies of its Air Jordan 1 High sneakers. In a complaint filed in New Jersey District Court Jan. 25, Nike called Global Heartbreak founder Naadier Riles a "bootlegger" (pun intended?), saying the designer essentially copied its Air Jordans, and put … [Read more...] about Nike Suing Sneaker Designer on Allegations of Trademark Infringement
SAG-AFTRA Calling for Ban on Deep Fake Porn After Taylor Swift Targeted by AI
By Gary Symons TLL Editor in Chief Generative AI may have just picked on the wrong celebrity, as millions of fans are furiously attacking porn sites that have posted deep fakes of the Taylor Swift. The actors union SAG-AFTRA is also coming after generative AI deep fakes, once more calling for the US government to ban them, saying the images are “upsetting, harmful and … [Read more...] about SAG-AFTRA Calling for Ban on Deep Fake Porn After Taylor Swift Targeted by AI
Update: Arena Group Is Out, But Sports Illustrated Will Survive, Says Authentic Brands
By Gary Symons TLL Editor in Chief Authentic Brands Group says it will throw its prodigious financial weight behind Sports Illustrated to ensure it survives its current financial crisis. The future of the venerable sports publication was put in doubt after publisher Arena Group failed to make a quarterly license payment to brand owner Authentic Brands. Authentic Brands … [Read more...] about Update: Arena Group Is Out, But Sports Illustrated Will Survive, Says Authentic Brands